Entertainment Market Research Manager / Senior Manager

About NRG

NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. We stay ahead of whats next, providing fresh insights to spark new ideas. Were a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challengesin entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence.

Were proud of our companys values these values guide us as we navigate sunny days, gray skies and everything in between:

• Do what you love. With conviction.
• Where discovery lives. And impact drives.
• Celebrate difference. Cultivate belonging.
• Big thinking. Collectively inspired.
• Embrace the journey. Be human.

The Opportunity

Were looking for a Research Manager or Senior Research Manager to join our entertainment research team - partnering with the worlds top studios and streaming platforms to shape the content and campaigns that fuel cultural conversations. Youll manage end-to-end research initiatives, from crafting surveys and discussion guides to transforming data into compelling narratives that address key strategic questions -primarily focused on Film and TV content and marketing. If youre passionate about both qualitative and quantitative research, love visualizing data and uncovering insights with clarity and confidence, and thrive as a subject matter expert in the entertainment space, this is the role for you.

Your Impact

• Manage end-to-end custom quantitative and qualitative research projects, including proposal design, methodology approach, questionnaire and discussion guide development, data analysis and storytelling.

• Projects may include concept and greenlight evaluation, brand studies, content optimization tests, messaging/positioning evaluation, creative materials tests, post release and franchise development, market sizing, segmentation and custom landscapes.

• Translate research data into clear, actionable insights and recommendations through visual, creative and story-driven reports.

• Partner with internal and external operations teams (programming, fieldwork, facilities, moderators, data processing) to drive projects forward on stringent timelines.

• Build relationships through effectively managing day-to-day client interaction and helping solve client issues and concerns.

• Help provide direction to analysts on the team, giving meaningful feedback on all aspects of a project and training analysts across methodologies.

• Drive successful project execution, collaborating with senior team members and providing input and oversight to junior team members on quality control processes at each step of the research lifecycle, from checking survey programming logic, questionnaire proofing, number checking and proofing reports and presentations for accuracy.

Who We''re Looking For

• Experience Wed love for you to have 3+ years experience working in consumer insights, consumer research or in an analyst/strategy role. A strong focus on entertainment is preferred.
• Research practitioner with custom research expertise You have a strong foundation in custom research across qualitative and quantitative research methodologies, including survey writing, data tab review, quality control, and analytical rigor. Your ability to adapt, think critically, and solve problems is key to delivering high-quality insights in a fast-paced, client-centric environment.
• Writing and Storytelling You know how to connect the dots and turn complex research findings into clear, compelling narratives. Youre not just reporting what the data says youre explaining what it means and why it matters. Whether you are writing a report, building a presentation, or presenting to a client, you bring insights to life in a way that captures attention and drives decisions.
• Data Driven Youre an expert at working with data to identify trends and insights, including both structured (i.e. data and hard numbers) and unstructured (i.e. interviews and qualitative) data. Advanced data visualization skills using tools such as Excel, PowerPoint, Google Docs and Slides is preferred.
• Self-starter Youre internally motivated and continuously strive to get things done well, regardless of challenges encountered. You successfully manage time and multiple competing priorities to ensure deadlines are always met. You are able to take direction but not wait for direction.
• Clear and Proactive Communicator You have excellent verbal and written communication skills and are able to communicate clearly and succinctly. Youre comfortable asking questions and sharing your point of view.
• Client-centric You have experience nurturing and building relationships with clients, understanding their goals and ensuring we deliver on those and confidently provide strategic guidance to them.
• Great Team Member Youre a team player who is able to work collaboratively and harmoniously within a team and across teams. You will roll up your sleeves to help get the job done and no task is beneath you. You welcome feedback because you have a zest for learning and growing.
• Leadership You can mentor and inspire junior team members.
• Passion You live and breathe all things film and TV and love turning audience behavior into strategy.
• Your degree(s) You have a B.A./B.S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics, Humanities (History, English, Film, etc) or a related field. Additional degrees are welcome!

Position Type

This is a full-time, exempt position.

What We Offer

We embrace the current era of work and what it means to be a best-in-class employer. We understand the flexibility that is required to recruit and retain incredible talent, whether its empowering you to do your best work from the comfort of your home or supporting you if you need to take a mental health day for self-care and rest. Below is a unique blend of benefits tailored to meeting the ever-changing professional landscape.

• Flexible/Remote work with optional usage of our great offices in Culver City and New York

• Given where several of our clients are based, we have a strong preference for candidates based on the West Coast.

• Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Years

• Medical, Dental, and Vision Insurance Plans

• 401K with company match

• Generous paid Parental Leave

• Regular performance evaluations with opportunities for promotions and merit increases

• Educational and training reimbursement plan and other training and professional development opportunities

• Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)

• Resources available for mental health, inclusive care and family building

• NRGratitude our company-wide employee recognition program

• Regular team/company events and activities including annual summer and holiday parties

• Pet friendly headquarters and pet insurance options

Our Commitment

Diversity, equity, and inclusion is at the center of all our practices to ensure that NRG is a place where people from all identities and backgrounds can thrive. NRG is committed to recruiting and retaining diverse talent by supporting their growth through learning programs, internal mobility, affinity group participation and leadership development. Our differences make us a stronger workforce and enhance our creativity and innovation. We are proud to be an inclusive workplace for all and are committed to equal employment opportunity regardless of race, color, religion, sex, age, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.

Compensation

In order to comply with equal pay and salary transparency laws in various locations, we believe the target range of base compensation in all locations within the United States for this role is $75,000-$100,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.