Distributor Partner Manager

The Distributor Partner Manager (DPM) is an indispensable value-added partner ensuring full alignment and focus to drive execution across Red Bull North America's (RBNA) Distribution Network (DPs). The DPM brings value through year-round business planning, driving in market execution, ensuring implementation of regional & national Key Accounts Programs while bringing RBNA's marketing mix to life within the distributor network. This position is field based, embedded within the distributor community to fulfill the RBNA mission to be the best distribution network in North America.



RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

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  YEAR ROUND BUSINESS PLANNING
  
  Lead the annual Business Planning (BP) process with the Distributor Partner(s) (DP) in to ensure alignment with RBNA BP priorities
  
  Manage annual volume plan and allocate independent trade funds and Point of Sale (POS) resources
  
  Conduct 30/60/90 monthly and quarterly planning reviews to deliver against quantitative targets & KPIs
  
  Actively & regularly participate in DP sales meetings, and conduct weekly market visits to assess in-store conditions and action plan against opportunities
• 
  
  MARKET EXECUTION
  
  Full accountability for DP performance, inclusive of volume and in store execution. (i.e. independence excellence, winning vs. competition, volume achievement etc.)
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  SELLING & INFLUENCE
  
  Analyze market & distributor performance data to generate insights (i.e. IRI Data, MPR dashboards, consumer insights) that support tactics in market
  
  Develop DP network through implementation of RBNA's distributor selling model (power platform, PIITCHER, Skill Pills, etc.)
  
  Manage all Point of Sale (POS) orders to ensure timely delivery of assets in store
  
  Maintain volume, pricing and promotional information in Customer Profitability Management (CPM) system for assigned DPs
  
  Utilize tactical budget around initiatives and incentives that maximize ROI
  
  Manage Independent trade program (VIP) & work with local distributor managed Key Accounts (Tier II)
• 
  
  KEY ACCOUNT EXECUTION
  
  Successfully prioritize and implement regional & national Key Account (KA) programs by securing additional resources (trade funds, POS etc.) as needed to support local market opportunities
  
  Ensure maximum focus on the volume growth and in store execution in the DPs top Key Accounts
  
  Communicate regularly with Key Account Managers to ensure execution of KA priorities at regional and national chain levels
• 
  
  ACTIVATE MARKETING RESOURCES (Sales & marketing alignment)
  
  Bring RBNA's marketing mix to life by engaging the DP sales force and leveraging all available assets (i.e. local & regional events)
  
  Execute rollout of RBNA brand initiatives and tentpoles
  
  Bringing brand & key account solutions to solve issues at the market level
  
  Ensure the DP fully understands and is executing against Red Bull in-store brand standards and merchandising guidelines (i.e. planogram, POS, pricing)

• 5+ years demonstrated track record of success working within Consumer Packaged Goods industry (beverage strongly preferred)
• Experience within a Direct Store Delivery distribution environment strongly preferred
• Teach, develop, and coach others to sell effectively in the Off Premise channel
• Ability to influence distributor decision makers and key stakeholders
• Works in a fast-paced complex environment with multiple stakeholders
• Analyzes & leverages data to drive insights to action
• Excellent communication and presentation skills
• Proficient in Microsoft Excel and PowerPoint
• Must have a valid US Driver's License
• Bachelor's Degree preferred
• Must be fluent in English, additional language skills an advantage

• Travel 40-50%
• Permanent
• Benefits eligible