Sign upLog in
See more jobs
The Gap Inc logo

Director, Product Management - Wayfinding

The Gap Inc

  • San Francisco, CA
  • 30+ days ago

    Highlights

    This leader owns the performance and long-term evolution of navigation frameworks, taxonomy systems, PLP architecture, curated and algorithmic discovery surfaces, filter and facet strategy, and homepage to browse transitions. The Director operates as the accountable owner for capability performance, not just roadmap delivery, and is expected to drive strategic clarity, prioritization, discipline, and measurable outcomes across site and app experiences.

    Numbers & Facts

    LocationSan Francisco, CA
    IndustryAll
    Company Size10,000 employees or more
    Websitehttp://www.gap.com

    Description

    About the Role

    The Director Product Management - Wayfinding is a senior Product Lead within the Discover Value Stream responsible for defining and advancing the enterprise navigation and browse strategy across brands and digital channels. This leader owns the performance and long-term evolution of navigation frameworks, taxonomy systems, PLP architecture, curated and algorithmic discovery surfaces, filter and facet strategy, and homepage to browse transitions.

    The role requires translating enterprise OKRs into measurable capability plans, aligning cross-functional teams around customer problems, and ensuring that wayfinding capabilities consistently improve engagement, conversion, and brand coherence. The Director operates as the accountable owner for capability performance, not just roadmap delivery, and is expected to drive strategic clarity, prioritization, discipline, and measurable outcomes across site and app experiences.

    What Youll Do

    • Define the multi-year strategy for navigation and browse capabilities, including taxonomy governance, cross-channel discovery alignment, and performance optimization.
    • Establish clear capability KPIs, such as browse conversion, navigation engagement depth, filter interaction rate, and curated shop adoption, and ensure these metrics guide prioritization decisions.
    • Lead and develop Product Managers within the Wayfinding domain, setting expectations for G0 and G1 rigor, roadmap sequencing, and measurable impact.
    • Drive alignment across Value Streams, including Choose Lifecycle, Purchase, and Content Supply Chain, to ensure navigation capabilities support enterprise initiatives and brand priorities.
    • Represent Wayfinding strategy and performance in executive forums, clearly articulating tradeoffs, risks, and required investments.

    Who You Are

    8 years of product management experience in digital commerce or discovery platforms with demonstrated ownership of complex capability domains.

    Experience leading product teams and influencing cross-functional partners across Engineering, UX, SEO, and Brand stakeholders.

    Strong command of information architecture, taxonomy systems, and data-informed prioritization.

    Proven ability to connect strategy to measurable business outcomes and hold teams accountable to performance.

    About Company

    Doris and Don Fisher opened the first Gap store in 1969 with a simple idea -- to make it easier to find a pair of jeans and a commitment to do more. Over the last 46 years, the company has grown from a single store to a global fashion business with five brands -- Gap, Banana Republic, Old Navy, Athleta and Intermix. Gap's clothes are available in 90 countries worldwide through 3,300 company-operated stores, almost 400 franchise stores, and e-commerce sites and is still growing. Many companies work to improve their services and businesses every day by using GAP Testers who anonymously go into various places and report back to the companies on everything from cleanliness, customer service to quality control. Being a tester is a very flexible, fun job with lots of benefits.

    Similar Jobs

    See more jobs