Director, Private Label

Performance Food Group Co

TX

JOB DETAILS
SKILLS
Analysis Skills, Brand Management, Brand Marketing (Branding), Budgeting, Business Administration, Category Management, Competitive Research, Consumer Marketing, Consumer Regulations, Contract Negotiation, Cost Benefit Analysis, Cross-Functional, Customer/Client Research, ERP (Enterprise Resource Planning), Employee Benefits, Equity Securities, Financial Management, Financial Reporting, Inventory Management Software, Inventory Turns, Leadership, Market Trend Analysis, Marketing, Marketing Plan, Marketing/Sales Collateral, Merchandising, Microsoft Excel, Microsoft Office, Multitasking, Negotiation Skills, Performance Analysis, Performance Metrics, Physical Demands, Pricing, Product Costing, Product Development, Product Lifecycle, Product Management, Product Merchandising, Product Packaging, Product Pricing, Product Programs, Profit & Loss, Project/Program Management, Promotional Programs, Promotional Strategy, Quality Assurance, Quality Assurance Methodology, Quality Metrics, Regulatory Requirements, Retail, Revenue Growth, Safety/Work Safety, Sales, Sales Analysis, Sales Presentation, Sales Prospecting, Sales Strategy, Shipping/Receiving, Stock Keeping Unit (SKU), Stock Purchase Plans, Strategic Analysis, Supplier Relationship Management (SRM), Supply Chain Management, Team Lead/Manager, Team Player, Trade Shows, Vendor/Supplier Relations, Vendor/Supplier Sourcing, Wholesale Industry, Willing to Travel
LOCATION
TX
POSTED
23 days ago

1413367, No, 6930, 3921, 1, 0.0, 0.0, 08-Jun-2026, Director, Private Label, CM Corporate Westlake, TX (2550),

We Deliver the Goods:

  • Competitive pay and benefits, including Day 1 Health & Wellness Benefits, Employee Stock Purchase Plan, 401K Employer Matching, Education Assistance, Paid Time Off, and much more.
  • Growth opportunities performing essential work to support America's food distribution system.
  • Safe and inclusive working environment, including culture of rewards, recognition, and respect.

Job Summary

The Director of Private Label will be responsible for the strategic growth of the company's private label

program across targeted categories. This role requires a visionary leader with a deep understanding of the

convenience retail landscape, product development, sourcing, marketing and wholesale distribution.

The Director will drive profitability and brand equity by identifying market gaps, developing high quality products that meet consumer needs, and effectively positioning them against national brands.

Key Responsibilities

Strategy & Vision:

  • Execute the company's private label strategy aligned with the company's overall business objectives, including growth targets, private label SKU count, and incremental profit.
  • Analyze market trends, competitor activity, and consumer data to identify new product opportunities and categories for private label expansion.
  • Establish a multi-year roadmap for the private label program.

Product Development & Sourcing:

  • Lead the end-to-end product development lifecycle, from concept and ideation to commercialization and launch.
  • Identify, vet, and manage relationships with manufacturers and suppliers, both domestically and internationally.
  • Work with Category Management team to negotiate pricing, contracts, and quality standards to ensure competitive costs and high-quality products.
  • Oversee product formulation, packaging design, and quality assurance processes to meet regulatory requirements and consumer expectations.

Merchandising & Marketing:

  • Collaborate with the Merchandising, Marketing and Sales teams to integrate private label products into the company's assortment and sales strategy.
  • Develop compelling marketing and promotional plans to drive sales and increase brand awareness among convenience store operators.
  • Create sales materials, product training, and presentations for the sales force.
  • Monitor and analyze sales performance of private label products, making data-driven decisions to optimize the assortment and promotional strategy.

Financial Management:

  • Develop and manage the private label budget, including product development costs, marketing expenses, and inventory.
  • Conduct regular cost-benefit analysis and track key performance indicators (KPIs) such as margin, store penetration, inventory turns, and sales growth.
  • Ensure pricing strategy is optimized for profitability while remaining competitive.

Team Leadership & Collaboration:

  • Build and lead a team of private label professionals as the program grows.
  • Serve as the primary internal expert and advocate for the private label program, collaborating cross-functionally with Sales, Marketing, Merchandising, Operations, and Quality Assurance teams.
  • 146646BR, 1500 Solana Blvd, Westlake, Texas (TX), 1st Shift, Full Time, Performance Food Group and/or its subsidiaries (individually or collectively, the "Company") provides equal employment opportunity (EEO) to all applicants and employees, regardless of race, color, national origin, sex, marital status, pregnancy, sexual orientation, gender identity, religion, age, disability, genetic information, veteran status, and any other characteristic protected by applicable local, state and federal laws and regulations. Please click on the following links to review: (1) our EEO Policy; (2) the "EEO is the Law" poster and supplement; and (3) the Pay Transparency Policy Statement., Education: Bachelor's degree in Business, Marketing or Merchandising. MBA is a plus.

Experience:

  • Minimum of 5-8 years of experience in product management, merchandising, or brand management, with at least 3-5 years in a leadership role focused on private label or proprietary brands.
  • Proven track record of successfully launching and growing private label programs that drove significant revenue and margin improvements.
  • Strong background in sourcing, vendor negotiation, and supply chain management.

Skills:

  • Excellent strategic and analytical skills with the ability to interpret market data and financial reports.
  • Exceptional leadership and team-building capabilities.
  • Strong project management skills with the ability to manage multiple projects simultaneously.
  • Superb communication, presentation, and negotiation skills.
  • Proficiency with Microsoft Office Suite, especially Excel, and experience with ERP/inventory management software.

Physical Requirements: Ability to travel as needed to meet with suppliers, attend trade shows, and visit customer locations., Core-Mark, Sales, Demonstrated experience within the wholesale distribution, C-store, or retail industry is highly

preferred., Texas,

Core-Mark continues to grow as the industry leader in fresh and broadline solutions for the convenience retail industry. With a reputation for empowering customers, employees, and communities, Core-Mark has become the largest, most comprehensive marketer of consumer goods in North America - offering a full range of products, programs, and solutions to convenience operators across the U.S. and Canada., Click Here for Benefits Information

About the Company

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Performance Food Group Co