Director of Used & Rental Fleet

Director of Used & Rental Fleet

Department: Supporting

Employment Type: Full Time

Location: Corporate Branch

Reporting To: Dan Gibbons

Description

At WMH Solutions, were not just managing equipment were building scalable operational infrastructure that powers warehouses, distribution networks, manufacturing facilities, and supply chains across the Southeast.

For more than 35 years, WMH has grown into one of the regions leading material handling organizations, with 11 branch locations and more than 250 associates across NC, SC, TN, VA, GA, and AL.

As our organization continues to scale aggressively, were seeking a high-impact leader to oversee and strategically grow our Used & Rental Fleet Operations division.

This is not a maintenance-focused fleet role.

This is a business leadership opportunity centered around:

• fleet strategy
• rental operations
• used equipment lifecycle management
• asset utilization
• operational efficiency
• inventory optimization
• branch coordination
• profitability
• refurbishment strategy
• dealership growth

If you thrive in high-accountability operational leadership environments and understand how to balance utilization, customer demand, inventory strategy, and profitability this is the type of opportunity that can define a career.

As Director of Used & Rental Fleet, youll oversee the strategy, operational performance, lifecycle management, and profitability of WMHs used and rental equipment fleet across multiple branch locations throughout the Southeast.

Youll partner closely with:

• branch leadership
• service operations
• sales leadership
• rental coordination teams
• technicians
• wholesalers
• national accounts
• equipment vendors

to ensure fleet readiness, utilization, operational efficiency, and long-term profitability.

This role directly impacts:

• revenue growth
• fleet productivity
• asset recovery
• customer retention
• branch performance
• operational scalability

Key Responsibilities

• Lead strategic initiatives surrounding fleet utilization, lifecycle planning, right-sizing, and asset allocation

• Analyze fleet productivity, aging equipment, ROI, utilization trends, and replacement timing

• Establish economical life guidelines and fleet disposition strategies

• Optimize used and rental inventory across multiple branch locations

• Oversee used equipment acquisition, refurbishment (make-ready), remarketing, and resale processes

• Manage rental fleet readiness, inspections, repairs, transportation coordination, and operational availability

• Support lease-end management, trade evaluations, wholesale transactions, and retail equipment sales

• Coordinate rental and used equipment activity tied to national account requirements

• Partner with branch leadership teams to improve rental fulfillment processes, inventory coordination, and operational execution

• Ensure teams are trained and aligned on fleet procedures, rental workflows, billing, and equipment handling

• Drive accountability and operational consistency across all branch locations

• Monitor fleet profitability, utilization metrics, billing accuracy, and cost recovery initiatives

• Support pricing strategy, margin improvement, and operational cost optimization

• Evaluate bids, trade-ins, auction opportunities, and wholesale equipment sourcing

• Collaborate closely with sales leadership on:

• rental strategy

• used equipment opportunities

• fleet availability

• customer needs

• project coordination

• delivery scheduling

• Maintain strong relationships with dealers, wholesalers, vendors, and customers

What Were Looking For

• Material handling

• Forklift dealership operations

• Rental fleet management

• Used equipment operations

• Heavy equipment

• Construction equipment

• Agriculture equipment

• Industrial equipment

• Fleet lifecycle management

• Dealership leadership

• Asset management

• Multi-branch operational support

• Experience leading rental fleet or used equipment operations

• Strong understanding of equipment lifecycle management and fleet utilization strategy

• Experience managing inventory performance, operational efficiency, and profitability metrics

• Strong communication and leadership skills across branch and corporate operations

• Experience with:

• fleet management systems

• ERP systems

• inventory management platforms

• dealership operations

• asset tracking/reporting

• Ability to operate strategically while still driving execution

Youll likely thrive in this role if you:

• Think operationally and strategically
• Understand dealership pace and customer urgency
• Enjoy building systems and improving processes
• Can balance analytics with execution
• Lead with accountability and initiative
• Understand the financial side of fleet operations
• Want influence, ownership, and long-term growth

Why WMH?

Because were building something bigger.

WMH continues to invest heavily into:

• aftermarket growth
• operational infrastructure
• leadership development
• fleet expansion
• technology
• process improvement
• long-term scalability

This role offers the opportunity to directly influence the future direction of a rapidly growing multi-state operation.

• Competitive compensation
• Quarterly performance incentives
• Health, dental, and vision insurance
• PTO & paid holidays
• Profit sharing & retirement planning
• Cell phone allowance
• Long-term career growth opportunities
• High-impact leadership visibility

If youre looking for:

? operational ownership

? strategic influence

? long-term growth

? leadership visibility

? scalable impact

wed love to connect.

WMH Careers