The Director of Spa and Wellness will oversee Folklore, our brand-new spa that features a pool, 12 treatment rooms, massage therapists, aestheticians, spa coordinators, spa attendants, pool attendants, a bar, and retail space. This strategic leadership role is responsible for creating and implementing exceptional spa and wellness experiences that promote relaxation, health, and well-being. The Director will manage day-to-day operations and lead a dedicated team of professionals committed to providing outstanding service to all guests.
Primary Responsibilities:
Spa Development and Strategy:
- Develop and implement a comprehensive spa concept and wellness strategy that aligns with Whim Hospitality's brand and vision.
- Oversee the launch of Folklore, ensuring all facilities, treatments, and services are operational and meet industry standards.
- Operations Management:
- Manage daily operations of Folklore, including staffing, scheduling, and resource allocation to ensure smooth functioning.
- Maintain high standards of cleanliness, safety, and guest service in all areas of the spa, pool, and retail spaces.
- Team Leadership and Development:
- Recruit, train, and mentor a skilled team of massage therapists, estheticians, coordinators, and attendants.
- Foster a positive work environment that promotes teamwork, professional growth, and exceptional service delivery.
- Financial Management:
- Prepare and manage the spa budget, monitoring revenue, expenses, and profitability to achieve financial goals.
- Develop pricing strategies for treatments, services, and retail offerings, ensuring competitiveness and profitability.
- Guest Experience:
- Ensure a seamless and personalized guest experience from appointment booking to service completion and follow-up.
- Implement feedback mechanisms to monitor guest satisfaction and continuously improve services based on client input.
- Marketing and Promotion:
- Collaborate with the marketing team to design and execute promotional strategies for Folklore's services and offerings, including retail products.
- Coordinate events and special programs to draw in guests and promote wellness initiatives.
- Collaboration:
- Work closely with operations, sales, and event planning teams within Whim Hospitality to integrate wellness programs effectively.
- Build partnerships with local wellness practitioners and businesses to enhance service offerings and guest experiences.
- Compliance and Safety:
- Ensure compliance with health, safety, and industry regulations in all spa operations and services.
- Implement policies and procedures that promote a safe and healthy environment for both guests and staff.
- Education:
- Bachelor’s degree in Business Management, Hospitality, Health Sciences, or a related field; certification in spa management or wellness preferred.
- Experience:
- Minimum of 5 years of experience in spa management or wellness program development, with a strong background in luxury or resort environments.
- Skills:
- Strong leadership and management skills, with a focus on talent development and delivering exceptional guest service.
- Excellent communication and interpersonal skills to effectively engage with guests, staff, and stakeholders.
- Proven ability to design and implement financial strategies, analyze performance, and manage budgets effectively.
- Knowledge:
- Understanding of spa and wellness trends, treatments, and best practices, along with knowledge in retail management.
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