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Director of Sales (Senior Living)

Discovery Senior Living

Naples, FL

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JOB DETAILS
SALARY
SKILLS
Americans with Disabilities Act (ADA), Business Development, Business Growth, Communication Skills, Competitive Analysis/Strategy, Customer Relationship Management (CRM), Customer Relationship Management (CRM) Systems, Data Quality, Lead Management, Leadership, Market Analysis, Marketing, Meet Sales Quota, Metrics, Microsoft Excel, Microsoft Office, Microsoft Outlook, Microsoft PowerPoint, Microsoft Word, Multitasking, Network Administration/Management, Networking Events, Organizational Skills, Performance Analysis, Performance Metrics, Philosophy, Product Pricing, Promotional Strategy, Public/Media/Press/Analyst Relations, Recruiting/Staffing Agency, Regional Sales, Revenue/Sales Reporting, Sales, Sales Presentation, Sales Qualification, Systems Administration/Management, Team Player, Time Management, Willing to Travel
LOCATION
Naples, FL
POSTED
Today
Discover Your Purpose with Us at Aston Gardens at Pelican Marsh!

We're offering a $5,000 sign-on bonus! You'll receive $2,500 after 60 days and another $2,500 after 90 days as a thank-you for joining our team and growing with us.

As Director of Sales, you'll play an essential role in enriching the lives of seniors, creating meaningful connections, and making a difference every single day.

Your Role:

As the Director of Sales, your role includes leading all community sales efforts to achieve occupancy and revenue goals through relationship-building, outreach, and strategic engagement. You'll connect with prospective residents and families, develop referral networks, and collaborate with the leadership team to deliver an exceptional, resident-centered sales experience while driving business growth.

Position Highlights:
  • Status: Full Time
  • Schedule: Core schedule is Sunday through Thursday to ensure weekend coverage. Team rotates weekends and supports each other for time off and coverage.
    Location: Naples, FL
  • Rate of Pay: $60,000 base salary + Commission/Bonus (Total Compensation $100,000+) (Exempt - Salaried)
Why You'll Love This Community:

At Aston Gardens at Pelican Marsh, you'll join a distinguished sales team within a vibrant, resort-style senior living community in beautiful Naples, FL. With resort-level amenities across a lush, gated campus and membership in Discovery Senior Living, LLC, you'll be part of a brand that truly stands out-and makes a difference. If you're driven, enjoy building relationships, and want to sell a lifestyle, not just a unit, this role gives you the chance to grow professionally while helping people find their next home in a thriving market.

What You'll Do:
  • Execute all facets of the company's Sales Playbook, including discovery, tours, follow-up, objections, and closing
  • Achieve monthly and quarterly move-in and revenue goals by advancing leads through the sales process
  • Build, nurture, and maintain referral networks through external outreach, presentations, and business development
  • Manage inquiries from all lead sources, providing timely responses and professional follow-up
  • Conduct personalized tours and discovery meetings to connect with prospective residents and families
  • Maintain accurate CRM data to track leads, activity, and conversion metrics
  • Plan and execute community marketing initiatives and sales events to drive qualified leads
  • Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies
  • Partner with the Executive Director and Regional Sales Leadership to align on marketing, revenue goals, and promotional strategies
  • Collaborate with clinical and operations teams to ensure smooth and positive move-in experiences for residents and families
  • Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets
  • Represent the community with professionalism, integrity, and compassion in all interactions
Qualifications:
  • Bachelor's degree in Marketing, Business, Public Relations, or related field preferred
  • Minimum 2 years of sales and marketing experience
  • Proven record of achieving sales targets and occupancy goals
  • Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook)
  • Experience using CRM systems to manage leads and track performance
  • Strong communication, presentation, and relationship-building skills
  • Excellent organizational skills with the ability to manage multiple priorities and meet deadlines
  • Professional, compassionate approach with a resident- and family-first mindset
  • Willingness to work onsite, conduct tours, and attend community and networking events (local travel required)
Why Join Us?
  • Full benefits package available (medical, dental, vision, PTO, 401k, and more)
  • Work in a purpose-driven, resident-first environment
  • Be part of a collaborative and supportive leadership team
  • Make a lasting impact on the lives of residents and families

Benefits You'll Enjoy:

We offer a comprehensive benefits package that includes competitive pay with early access to earned wages, flexible scheduling, health, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and growth opportunities, meals and uniforms (where applicable), and additional perks such as an Employee Assistance Program (EAP), volunteer time off, and wellness-related benefits.

About Discovery Senior Living

Discovery Senior Living is one of the largest senior living operators in the U.S., with over 350 communities and 35,000 homes across nearly 40 states. Backed by three decades of award-winning experience, Discovery leads a family of companies-including Discovery Management Group, Integral Senior Living, Provincial Senior Living, Morada Senior Living, TerraBella Senior Living, LakeHouse Senior Living, Arvum Senior Living, Discovery Development Group, Discovery Design Concepts, STAT Marketing, and Discovery at Home. With 19,000 dedicated employees and an innovative "Experiential Living" philosophy, Discovery is recognized for its leadership in performance, lifestyle customization, and senior living innovation.

Equal Opportunity Employer: We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V

A Note to Applicants: This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case-by-case basis.

Agency Policy: We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.

Employment Scam Warning: We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information.

JOB CODE: 1008426

About the Company

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Discovery Senior Living