Director of Sales & Marketing

Welsh & Associates, Inc.

Schoolcraft, MI

JOB DETAILS
SKILLS
Brand Marketing (Branding), Business Development, Community Relations, Customer Relations, Customer/Client Research, Digital Media, Leadership, Marketing, Marketing Strategy, Performance Metrics, Process Improvement, Revenue Growth, Sales, Sales Strategy, Social Media, Sports, Strategic Planning
LOCATION
Schoolcraft, MI
POSTED
5 days ago

Lead the growth strategy for an organization that helps thousands of athletes build confidence, develop skills, and create lifelong memories through sports. This is an opportunity to combine strategic leadership, marketing expertise, and revenue growth with a mission centered on making a positive impact in the lives of athletes and families. As Director of Sales & Marketing, you’ll lead the initiatives that drive participation, strengthen community relationships, expand brand awareness, and fuel continued growth. This role is ideal for a growth-minded leader who enjoys both strategy and execution.

Why You Should Apply

  • Lead the sales and marketing strategy for a mission-driven organization
  • Directly impact participation, revenue growth, and community engagement
  • Join a high-energy culture built on humble confidence and gritty determination

What You'll Be Doing

  • Develop and execute strategies to increase registrations, memberships, camps, clinics, sponsorships, and overall participation
  • Lead marketing initiatives across digital, social media, email, community partnerships, events, and referral programs
  • Build relationships with athletes, families, schools, and community organizations
  • Utilize data, KPIs, and customer insights to drive improvements

About You

  • 5+ years of sales, marketing, business development, or revenue growth experience
  • Proven success in a consumer-focused environment
  • Strategic thinker who enjoys building plans, creating systems, and executing initiatives
  • Self-starter with passion for sports, youth development, and community impact

About the Company

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Welsh & Associates, Inc.