The Director of Public Relations – North America is a senior role responsible for elevating brand visibility, cultural relevance, and demand for live entertainment shows across North America.
They develop and execute strategic PR plans aligned with global marketing, creating anticipation and buzz for new and ongoing productions.
The role involves managing media relations, building relationships with cultural and lifestyle media, overseeing show-specific PR strategies, and ensuring consistent messaging.
Responsibilities include positioning the brand as a cultural force, coordinating with agencies, managing executive visibility, handling crisis situations, and measuring PR impact on demand and awareness.
The ideal candidate has 10+ years of senior PR experience, strong media ties, and a background in entertainment or luxury sectors. They should excel in fast-paced, matrix organizations and possess excellent communication skills.
Offering a stimulating environment, growth opportunities, and comprehensive benefits, the role invites applications demonstrating successful brand campaign leadership.