Director of Marketing - North America @MYTHERESA

To support our Marketing team we are searching for a Director - Marketing for North America to be based in our New York office.

WHAT YOU WILL DO

• Drive Strategic Growth: Formulate the annual marketing strategy aligned with revenue targets, identifying emerging market trends to scale our North American footprint.
• Scale Digital Acquisition: Own a multi-million dollar budget and lead performance marketing across paid search, paid social, affiliate networks, retargeting, and organic SEO channels.
• Elevate CRM & Retention: Develop sophisticated lifecycle marketing strategies (email, SMS, loyalty) and partner with Personal Shopping to maximize Customer Lifetime Value (LTV).
• Champion Brand Activations: Oversee high-impact brand campaigns, influencer partnerships, and experiential activations while ensuring total consistency of our premium luxury voice.
• Lead Advanced Analytics: Establish rigorous KPI and reporting frameworks to measure return on marketing investment (ROMI) and present data-driven insights to executive leadership.
• Inspire Team Excellence: Recruit, mentor, and cultivate a high-performing marketing department rooted in a culture of accountability, innovation, and cross-functional collaboration.

WHO YOU ARE

• Experienced Luxury Marketer: You bring 8+ years of progressive digital marketing experience, including 3+ years in a leadership role within luxury retail, fashion, beauty, or premium e-commerce.
• Data-Driven Architect: You possess deep expertise across digital acquisition frameworks, modern CRM systems, and performance data optimization.
• VIP Engagement Expert: You have a nuanced understanding of high-net-worth individual (HNWI) consumer behavior, omnichannel customer journeys, and elite client cultivation.
• Financial & Agency Steward: You have a proven track record of successfully managing and optimizing multi-million dollar marketing budgets and top-tier external agencies.
• Executive Communicator: You possess exceptional analytical and communication skills, with a unique ability to translate complex data into compelling strategic narratives.
• Collaborative Leader: You excel at building cross-functional relationships, partnering seamlessly with Creative, Events, Personal Shopping, and Executive Leadership teams.

• Annual salary up to $155k+ bonus depending on experience
• Paid time off
• Special leave of absence
• Language and e-learning courses
• Staff discount of up to 30%
• Discounted membership for selected sports platforms & gyms
• 401K Plan
• Medical & dental insurance
• Life insurance
• Long-term disability insurance
• Medical leave family coverage
• Social Day
• Employee Share Purchase Plan

WHO WE ARE

Mytheresa is one of the leading global digital luxury shopping platforms. Our unique digital experience is based on a sharp focus on high-end luxury shoppers, exclusive product and content offerings, leading technology and analytical platforms as well as high quality service operations. Since January 2021 we are a listed company on the New York Stock Exchange. More than 1,900 employees from over 100 countries work passionately to provide the best shopping experience. Creating a strong as well as a diverse and inclusive team is essential for Mytheresa. For us your expertise and motivation matter more than your individual walk of life. Mytheresa ensures a fast and equal hiring process.

LuxExperience is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.

 

If you require any reasonable adjustments to complete your application, please do not hesitate to advise us accordingly.

Experience Level: DirectorWorkplace Type: Hybrid