Director of Marketing - Leadline Performance Marketing
Reports to:Chief Operating Officer
Status:Salary, Full Time,4 Day Work Week,Position isExempt
Salary: $75,000 - $125,000,CommensuratewithExperience
Location:Tulsa, Oklahoma, In-Office Monday through Thursday, 9am-5pm
Benefits: Comprehensive
Position Overview:
LeadlinePerformance Marketing partners with mid-market and enterprise organizations to transform marketing investment into measurable revenue outcomes. We architect performance systems that extend beyond campaign execution and directly tie every marketing activity to the business results that matter most, and we hold ourselves accountable to delivering them. At the core of our differentiation is a proprietary, in-house AI platform that creates a sustained competitive advantage for our clients. By integrating humanexpertisewith first-party data, advanced analytics, and actionable intelligence, we activate brand, creative, digital experience, and Generative Engine Optimization (GEO) as true drivers of performance.
As Director of Marketing, you will own and leadLeadline’sbrand strategy, demand generation engine, and strategic partnership ecosystem. This is a highly visible, enterprise-critical role reporting directly to senior leadership, with full accountability for pipeline creation and market positioning. You willoperateas both a strategic architect and a hands-on operator, defining the go-to-market vision while ensuring disciplined execution across all channels. This role requires a leader who can translate businessobjectivesinto scalable marketing strategies and then mobilize resources to deliver measurable results.
The Director of Marketing will lead and develop a high-performing marketing team, with the mandate and support to expand its capabilities as the organization grows. The ideal candidate thrives in dynamic, high-growth environments, brings a data-driven and experimental mindset, and has a proventrack recordof building marketing programs that generate meaningful B2B pipeline and revenue impact.
Essential Duties and Responsibilities:
Demand Generation & Pipeline
Develop and execute a full-funnel demand generation strategy targeting mid-market and enterprise buyers
Build scalable, repeatable programs that drive qualified leads and measurable revenue contribution
Own marketing KPIs, including MQLs, pipeline influence, and CAC
Branding& Content
EvolveLeadline'sbrand voice, positioning, and visual identity as the marketing environment changes
Oversee content strategy across owned channelsincludingwebsite, thought leadership, socialplatforms, emails, and events
PositionLeadlineas a go-to authority on AI-driven marketing
Partnerships & Channels
Identify, develop, and manage strategic partnerships that expandLeadline'sreach and credibility
Build co-marketing programs with technology partners, associations, and complementary service providers
Explore and develop new distribution channels that accelerate growth
OrganizationalLeadership
Lead and mentor asmall team ofmarketers, fostering a culture of experimentation, accountability, and continuous learning
Partner cross-functionally with sales, client services, and leadership to align marketing withbroaderbusiness goals
Education and Experience:
10+ years of B2B marketing experience, with at least 2 years in a leadership or senior individual contributor role
Proventrack recordof building and scaling demand generation programs that deliver measurable pipeline
Experience marketing services, technology, or solutions to mid-market or enterprise buyers
Fluent in modernmartech— you know how to evaluate, adopt, and get results from AI and automation tools
Strong writer and communicator who can craft a compelling narrative for multiple audiences
Builder mindset with hands-on experience recruiting, developing, andretainingtop sales talent
Agency or professional services background is a strong plus
Collaborative leadership style with the ability tooperateeffectively in a fast-paced, cross-functional environment
Leadlineis an equalopportunityemployer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Schnake Turnbo Frank is a search and recruiting partner with Leadline.
This is a management position
This is a full time position