Business Administration, Business Development, Business Strategy, Business-to-Business (B2B) Software, Communication Skills, Consultative Sales, Consulting, Decision Support, Insurance, Marketing, Marketing Campaign, Presentation/Verbal Skills, Property Insurance, Risk Management, Risk Modeling, Sales Support, Social Media, Technical Leadership, Thought Leadership, White Papers, Writing Skills
LOCATION
Boston, MA
POSTED
10 days ago
Director of Marketing
KCC is the innovation leader in catastrophe risk modeling, and the KCC team has delivered to the market highly advanced and accurate models. KCC has a well-earned reputation for high value innovative applications, and we currently serve a blue-chip client base of industry leading insurers, reinsurers, and ILS investors. We are seeking a Director of Marketing to expand our messaging and our footprint globally.
About KCC
Karen Clark & Company (KCC) is the innovation and technology leader in catastrophe risk modeling. KCC professionals are globally recognized experts in catastrophe modeling and risk management. From our headquarters in Boston, Massachusetts, we provide advanced models, innovative software, and comprehensive consulting services to (re)insurance company executives nationwide. These services enhance business strategies, and the financial results put our clients at a competitive advantage. KCC catastrophe models currently cover tropical cyclones, extratropical cyclones, severe convective storms, floods, earthquakes, winter storms, and wildfires in over 50 countries. For more information, please visit www.kcc.us.com.
Expected Salary Range: $130,000-$140,000
Responsibilities
Design and execute marketing campaigns around the KCC advanced models and applications
Work closely with product, business development, and subject matter experts to understand advanced technical features and communicate their market relevance
Publicize the KCC modeling innovations through thought leadership pieces, white papers, and other industry outreach
Interact with industry trade groups and identify opportunities for demonstrating the KCC innovations and benefits to the market
Build and execute a social media strategy that expands KCC's digital reach and reinforces its position as an industry leader
Qualifications
Business and/or marketing degree—MBA preferred
5-6 years of marketing experience
2+ years experience marketing complex, high-value B2B software products, ideally including analytics, modeling, or decision-support platforms sold through consultative sales processes
Proven track record of successful marketing campaigns
Demonstrated ability to translate highly technical product capabilities into clear, compelling business value propositions for executive and specialist audiences
Excellent oral and written communication skills
Knowledge of the property insurance industry a plus