Director of Demand Gen

Director of Demand Gen

• Title of Role: Director of Demand Gen
• Location: San Francisco, onsite
• Company Stage of Funding: Venture Round — Software Development
• Office Type: Onsite
• Salary: $200K–$260K

Company Description

We're representing a dynamic software development company that is redefining the operating system for inbound B2B revenue. With a focus on innovative marketing strategies and a commitment to data-driven results, this company is poised for significant growth in the enterprise sector. Join a passionate team that values creativity and collaboration in a fast-paced environment.

What You Will Do

• Develop and execute comprehensive demand generation strategies to drive lead acquisition and revenue growth.
• Utilize data analytics to optimize marketing campaigns and improve conversion rates across multiple channels.
• Collaborate with cross-functional teams to align marketing efforts with sales objectives and product launches.
• Implement and manage marketing automation tools to streamline processes and enhance customer engagement.
• Analyze market trends and customer insights to inform strategic decision-making and identify new opportunities.
• Lead a team of marketing professionals, fostering a culture of innovation and accountability.
• Monitor and report on key performance metrics to assess the effectiveness of demand generation initiatives.

Ideal Candidate Background

• 4+ years of experience in demand generation or a related marketing role, preferably within the B2B software sector.
• Proven track record of successfully driving lead generation and revenue growth through strategic marketing initiatives.
• Strong analytical skills with the ability to interpret data and translate insights into actionable marketing strategies.
• Experience managing a team and leading cross-functional projects to achieve business objectives.

Preferred

• Familiarity with marketing automation platforms and CRM systems to enhance campaign effectiveness.
• Background in enterprise software marketing or experience working with data-driven marketing strategies.
• Knowledge of SEO, content marketing, and digital advertising best practices.

Compensation and Benefits

This role offers a competitive salary ranging from $200K to $260K, along with equity options between 0.1% and 0.3%. Join a forward-thinking team where your contributions will directly impact the company's success and growth trajectory.