Director of Businss Development

Education and Experience Requirements

Bachelor’s degree in business administration, marketing, or related field.

At least 5 years’ sales or marketing experience.

While our programs are focused on youth swimming, experience in competitive swimming is not required, but a plus.

Demonstrated track record of increasing revenue through generation of leads
Strong communication and negotiation skills

Key Responsibilities

Business Growth 

• Collaborates with Director of Competitive Swimming to identify opportunities for membership growth by attracting new members, tracking prospective members, and retaining current members.
• Identifies additional revenue opportunities through retail, apparel, events, and community partnerships.
• Develops and implement strategies to increase overall revenue.
  Tracks membership and program growth data and report to the Executive Director monthly.
• Provides input to annual budget formulation process, with specific emphaisis regarding revenue projections.

Fundraising and Sponsorship

• Assists the Executive Director in maintaining a single donor/sponsor database, donor/sponsor recognition, and donor/sponsor follow-up.
• Assists the organization with planning and execution of fundraising events.

Member Relations

• Serves as the primary point of contact for all member relations and new members, ensuring a welcoming and supportive environment.
• Manages incoming communications (email, phone, text, and social media inquiries).
• Organizes competitive swimming try-out sessions, tracks leads, and follow sup to convert prospects into members.
• Collaborates with staff to identify timing and process for swim lesson move-up’s/try-outs.
• Plans and executes member events that strengthen community and engagement.

Marketing, Communications and Community Engagement

• Collaborates with the Executive Director to develop and execute marketing strategies. 
  Clearly communicates and promotes the full range of 757swim programs to the community.
• Represents 757swim in the local community to build brand awareness and positive relationships.
• Coordinates promotional campaigns for programs and events.
• Assists with social media by capturing photos/videos, creating content, and posting regularly.
• Collaborates with web-site consultant to ensure content, design, etc. and information is current and relevant.