Director, International Growth & Strategic Partnerships

Director Of International Growth & Strategic Partnerships

The Director of International Growth & Strategic Partnerships is responsible for leading the company's international growth strategy and partnership development efforts across priority global markets. This role oversees market prioritization, distributor governance, partner performance, regulatory coordination, brand control, expansion sequencing, and the global marketplace partner interface. The International channel represents a significant contribution to total company sales and is one of the core pillars of future growth.

Core Duties and Responsibilities:

• Lead the development and execution of the company's international growth and partnership strategy across priority markets
• Lead and develop established team, with opportunity to help shape and expand over time as the business scales
• Own market prioritization, expansion sequencing, distributor governance, partner performance, brand control, and international growth planning
• Build and manage strong relationships with international distributors, strategic partners, and global marketplace partners
• Serve as the primary internal owner for the global marketplace partner interface, ensuring external partners complement internal ownership rather than replace it
• Identify, evaluate, and prioritize market opportunities based on commercial potential, strategic fit, regulatory complexity, brand implications, and organizational readiness
• Negotiate commercial agreements and partnership structures that support sustainable growth, long-term value creation, brand control, and disciplined execution
• Partner closely with Regulatory, Marketing, Product Development, Supply Chain, Finance, Operations, and internal Wholesale teams to support market entry and ongoing partner success
• Create clear frameworks for partner selection, governance, accountability, performance management, and escalation
• Drive international planning, forecasting, and business reviews to improve visibility, decision-making, and execution discipline
• Monitor market trends, competitive activity, geopolitical developments, and regulatory changes that may affect international strategy
• Lead with strong critical thinking, adaptability, and AI-enabled problem solving in complex, evolving, and often ambiguous market environments
• Provide regular updates and recommendations to executive leadership on international performance, risks, and expansion opportunities
• Ability to travel internationally is an essential function of this position
• 2 onsite days per week is an essential function of this position
• Additional duties as needed

Position Requirements:

• Bachelor's degree in Business Administration, International Business, Marketing, or related field; MBA strongly preferred
• 8+ years of experience in international business development, partnerships, commercial leadership, distributor management, or related field
• 5+ years of experience in consumer products, nutritional supplements, health and wellness, or related industry preferred
• Proven track record of developing and scaling international business relationships, distributor networks, marketplace partnerships, or commercial partnerships
• Experience leading people directly and building team capability over time
• Experience navigating global business environments, market-entry decisions, regulatory coordination, brand control, and cross-functional execution
• Strong strategic thinking, negotiation, analytical, governance, and communication skills
• Demonstrated ability to lead through ambiguity, solve complex problems, influence across functions and geographies, and manage external partner performance
• Passionate about and fluent in utilizing AI to improve decision-making, productivity, analysis, and commercial execution
• Interested in being part of a culture that values both making an impact and having fun
• Willingness and ability to travel internationally