Digital Marketing Specialist

Capriottis Sandwich Shop

Las Vegas, NV

JOB DETAILS
SKILLS
A/B Testing, Adobe Acrobat, Analysis Skills, Campaigns, Catering Services, Customer Relationship Management (CRM), Google Analytics, Marketing, Marketing Campaign, Metadata, Multitasking, Online Marketing, Performance Metrics, Project/Program Management, Quality Assurance, Quality System Requirements (QSR), Restaurant, Retail, Return on Investment (ROI), Sales, Search Engine Optimization (SEO), Short Messaging Service (SMS), Team Player, Testing
LOCATION
Las Vegas, NV
POSTED
Today

Benefits 401(k)401(k) matchingCompany partiesCompetitive salaryDental insuranceEmployee discountsFree food & snacksHealth insurancePaid time offVision insuranceWellness resourcesMedicalEmployee assistance programFlexible spending accountLife insuranceReferral programAbout Capriotti's Capriotti's Sandwich Shop, Inc. is hiring a Digital Marketing Specialist for our Las Vegas Corporate office.At Capriotti's Sandwich Shop, our mission is to be extraordinary — in our food, our people, and our marketing. We're growing fast and looking for a talented Digital Marketing Specialist to join our Marketing team in Las Vegas.Position Overview The Digital Marketing Specialist will execute and optimize marketing campaigns across owned channels (email, SMS, app, and push) and support digital menu performance on third‑party delivery platforms. You'll combine data, creativity, and strong project management to drive engagement, sales, and guest loyalty.Responsibilities Execute digital marketing campaigns across owned channels (email, SMS, app, push)Build and QA campaigns with precise targeting, tracking, and personalizationDevelop and test offers to meet business goals (traffic, sales, loyalty, catering)Manage A/B testing and analyze results to improve future campaignsReport on performance metrics including conversions, ROI, and revenueSupport DoorDash, Uber Eats, and Grubhub menu merchandisingMonitor and update SEO basics (metadata, linking, page content, local listings)Collaborate with Marketing, Operations, and vendor teams to ensure smooth executionQualifications Required:2+ years in digital marketing or CRM campaign managementExperience with ESP/SMS/push platformsStrong analytical skills and attention to detailExcellent organization and multitasking abilitiesPreferred:Experience in QSR, retail, or multi‑location brandsFamiliarity with 3rd‑party delivery platformsKnowledge of SEO tools and Google Analytics (GA4)Why Join Capriotti's Be part of a passionate, fast‑growing national restaurant brandWork in a creative and collaborative marketing environmentOpportunity to make a real impact on guest engagement and revenueCompetitive salary and benefitsCore Values Passion – Be the BestFamily – Care About PeopleIntegrity – Walk the TalkProfitability – Everyone WinsGenuineness – 100% RealHow to Apply Please send us your cover letter and resume in PDF format only for immediate consideration.#J-18808-Ljbffr

About the Company

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Capriottis Sandwich Shop