Data Scientist

Zimmerman Advertising LLC

Fort Lauderdale, FL

JOB DETAILS
SKILLS
Advertising, Advertising Placement, Alliance/Partner Management, Analysis Skills, Campaigns, Certified Public Accountant (CPA), Communication Skills, Cost Per Thousand, Cost-Per-Click, Cross-Functional, Customer Support/Service, Data Analysis, Data Mining, Data Science, Digital Media, Direct Marketing, Information Models, Information Technology & Information Systems, Intelligence Agencies, Interpersonal Skills, Media Campaigns, Metrics, Microsoft Excel, Mining Methods, Multitasking, Predictive Modeling, Presentation/Verbal Skills, Problem Solving Skills, Productivity Management, Project/Program Management, Python Programming/Scripting Language, R Programming Language, Reporting Dashboards, Retail, Risk Analysis, Risk Management, SQL (Structured Query Language), Scripting (Scripting Languages), Statistical Analysis System (SAS), Storytelling, Strategic Accounts, Team Player, Thought Leadership, Time Management, Writing Skills
LOCATION
Fort Lauderdale, FL
POSTED
30+ days ago

× Job ID 5104

Title: Data Scientist Location: Fort Lauderdale, Florida Posted: 13 Jan 2026

Job Description:

The Data Scientist works closely with Retail Technology Media and Account Services teams to provide predictive modeling of Marketing Direct & Digital Efforts. We are looking for a motivated Data Scientist and analytical thought leader. This is a rare opportunity to be part of a diverse and newly expanded analytics department and a great fit for a predictive modeler with a desire to impact business results.

Responsibilities:

• Apply specialized technical knowledge and expertise to perform reviews relating to the full life cycle of models, information technology applications, or risk management analysis used across the company. • Collaborate and share knowledge with teams across the media organization as appropriate. Build and maintain relationships with business partners at the manager and staff levels. • Use data analysis, mining, and migration techniques for enhanced targeting, audience segmentation, clustering, profiling, and regression analysis. • Identify digital placement-level strengths and weaknesses across simultaneous campaigns and geographies. • Develop and maintain internal automated reporting tools, documents, scoring systems, and dashboards for on-going and post-campaign reporting. • Coordinate cross-functional reviews to discuss region- and campaign-specific findings and actionable recommendations for digital media campaigns built on various CPM, CPC, CPE, and CPA models. • Identify and facilitate resolution of tagging issues in coordination with Traffic and Production teams focused on site-side tracking, reporting, and implementation. • Provide client-facing, non-technical recommendations and insights both in a written and verbal manner that provide understandable and actionable optimizations. • Work with Media Strategic Intelligence and Account Services teams to develop measurement plans to deliver on campaign and client objectives.

Requirements:

• Bachelors degree in a related field • 2-3 years of experience in the data and analytics field • Must demonstrate the ability to successfully develop and run analytics scripts using specialized tools and platforms, specifically R, Python, SQL, and/or SAS. • Experience applying data synthesis, mining, and regression techniques for enhanced targeting, audience segmentation, clustering, and insightful recommendations. • Advanced knowledge of Microsoft Excel • General understanding of digital advertising, digital media strategy, ad placement, type placement-level insight, and standard media metrics. • Experience with data orchestration tools such as Annalect Omni • Excellent verbal, written, and interpersonal communication skills • Ability to work independently and as part of a team • Ability to manage multiple projects simultaneously while meeting deadlines • Regression modeling focusing on maximizing yield while measuring the diminishing returns of ad spend at scale for thousands of locations. • Data storytelling and presentation

About the Company

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Zimmerman Advertising LLC