This role is based in San Francisco, California.The impact you'll have Produce and direct creative across all paid marketing surfaces (Meta, YouTube, CTV, lifecycle, CRO) with tens of millions of dollars of ad budget a yearOwn and understand the P&L impact of ad campaigns across channels: you'll partner across teams to ensure coherence across the customer journey from ad impression to conversion and activationShape the expression of Owner's brand across channels, ensuring every asset meets Owner's brand and quality bar and creates a consistent experienceBuild and own the creative testing framework: write hooks, scripts, concepts, and briefs for each testing sprintOversee the QC process for in-house and contractor creatives: Create scalable creative review processes and quality standards that maintain excellence at high volumeEstablish the organic-to-paid creative pipeline: creative feedback loops to identify top organic performers and adapt them for paid channels and vice versaWork with the growth team on performance analytics to track what's working and iterate on best performersWho you'll work with Report directly to the VP of Media and Chief of Staff to the CEOPartner closely with Growth Marketing Managers on media buying, channel strategy and executionWork with Design team on maintaining brand identity and consistency across all surfacesManage relationships with contractors, agencies, and external creative partnersWhat we're looking for 5+ years of experience in creative direction for performance marketingDemonstrated portfolio of performance creative across multiple channels (Meta, YouTube, CTV, lifecycle)Data fluency: build infrastructure to ingest campaign performance data and translate insights into creative directionExperience building creative testing frameworks and production pipelines at scaleComfort with full-funnel creative: ads, landing pages, email, CROBias for clear systems and documentationActive use of AI-enabled tools, automation, and workflowsPay and benefits The estimated base salary range for this role is $190K-$200K USD, plus a generous pre-IPO equity package.Other benefits include comprehensive health coverage, remote-first workplace, unlimited PTO — plus extra fun perks!#J-18808-Ljbffr