The Community Relations Director is responsible for maximizing occupancy and revenue by attracting and converting prospects through sales and marketing efforts.
Key duties include conducting tours, managing leads via YARDI, coordinating events, ensuring a positive community presentation, and developing sales strategies based on market analysis.
They collaborate with staff, provide customer service training, and handle move-in processes.
Qualifications include 5+ years of sales/marketing experience, strong interpersonal skills, proficiency in Microsoft Office and CRM tools, and a passion for working with seniors.
Physical requirements involve travel and working weekends or holidays. The role emphasizes safety, compliance, and effective communication, with an opportunity to make a meaningful impact in senior living.