Communications Strategist

Blue Cross and Blue Shield Association

NY

JOB DETAILS
SALARY
$75,000–$83,000 Per Year
SKILLS
ADP, Brand Strategy, Communication Skills, Cost Control, Customer Experience, Health Insurance, Healthcare, Interpersonal Skills, Journalism, Leadership, Marketing, Presentation/Verbal Skills, Problem Solving Skills, Project Evaluation, Project Planning, Project/Program Coordination, Project/Program Management, Public/Media/Press/Analyst Relations, Student Loans, Team Player, Time Management, Vision Plan, Writing Skills
LOCATION
NY
POSTED
30+ days ago

Blue Cross and Blue Shield of Vermont is looking for a skilled Communications Strategist to join our Brand and Engagement Strategies team. Our company culture is built on an unwavering focus on the health of Vermonters, outstanding member experiences, and responsible cost management for all the people whose lives we touch. We offer a balanced, flexible workplace, an onsite gym, fitness and wellness programs, a competitive salary and full benefits package including medical and dental insurance, vision, 401k, paid time off and holidays, tuition reimbursement and student loan repayment, dependent caregiver benefits, and resources to support your ongoing personal and professional growth and development.

  • As part of the application, please submit a cover letter, resume, and a recent professional writing sample that demonstrates your communication skills.

LOCATION: Blue Cross has transitioned to a hybrid workplace where employees within driving distance of our Berlin, VT office work onsite Wednesdays, with flexibility to work remotely the rest of the week.

COMPENSATION: The base salary range for this position is $75,000-$83,000. Additional compensation opportunities and incentives will be detailed during the interview process. Please note that the range listed above is our good faith estimate of the hiring range for this role. If you are hired at Blue Cross and Blue Shield of Vermont, your final base salary compensation will be determined based on factors such as skills, competencies, education, experience, and internal equity across the current team. We also offer a robust benefits package with significant value (see below).

Communications Strategist Responsibilities:

  • As a storyteller and skilled writer, balance "big picture" thinking with relevant, targeted messaging to reach and motivate target audiences.
  • Plan, write, and edit long- and short-form content within required deadlines, carrying the brand voice through a variety of internal and external communications channels, both digital and print.
  • Excel as a strong listener, interviewer, and investigator who translates complex business and healthcare information into meaningful and effective content.
  • Work closely with organizational leaders and internal partners to develop, implement, and evaluate communications and project plans that support organizational priorities and goals.
  • Ensure organizational priorities, initiatives, and updates are clearly communicated in a relevant, timely, and targeted manner.
  • Establish evaluative criteria for monitoring the effectiveness of communications activities to help ensure desired results and the appropriate tracking methods.
  • Plan and coordinate special projects, events, or other tasks as needed.

Communications Strategist Qualifications:

  • Bachelor's degree, preferably in communications, journalism, or public relations, or equivalent work experience.
  • Minimum of 6+ years of professional writing or journalism experience, preferably with a communications or marketing team or agency. Healthcare industry experience a plus.
  • Demonstrated experience writing for a variety of audiences.
  • Prior management of complex projects and advising leadership.
  • Proven ability to work with clients across all levels of the organization.
  • Solid problem-solving and time-management abilities.
  • Outstanding verbal and written communication skills.
  • Excellent interpersonal and teamwork skills.

Communications Strategist Benefits:

  • Health insurance (including vision)
  • Dental coverage (free to employees)
  • Wellness Program
  • 401(k) with employer match + automatic employer contribution
  • Life Insurance
  • Disability Insurance
  • Combined time off (CTO) - 20 days per year + 9 paid holidays
  • Tuition Reimbursement
  • Student Loan Repayment
  • Dependent Caregiver Benefits
  • Complete job description attached to ADP posting

About the Company

B

Blue Cross and Blue Shield Association

At the Blue Cross and Blue Shield Association (BCBSA), we provide business strategy, technical support and consulting expertise to 36 Blue Cross and Blue Shield companies across the nation, employing more than 1,000 of the best strategic thinkers in the industry. We are a Brand manager that sets quality control standards for the 36 independent companies that use the Blue Cross and Blue Shield Brands, and we serve as a trade association that represents these Blue companies. It is through our involvement that the Blues companies share a united vision and strategy while also benefiting from the local strength of all member companies.
COMPANY SIZE
2,000 to 2,499 employees
INDUSTRY
Insurance
WEBSITE
https://www.bcbs.com/about-us/careers