Communications and Marketing Coordinator

Position Overview

We are seeking a Communications & Marketing Coordinator to support our Director of Communications in building and executing a strong, consistent brand presence both internally and externally. This role blends marketing, content creation, digital communications, and light administrative support.

The ideal candidate will help manage and grow our company's full marketing funnel, from awareness to engagement to retention while ensuring clear, consistent communication across all platforms. This is a great opportunity for someone who is either early in their marketing career and eager to grow, or an experienced professional who can operate at a higher strategic level.

We leverage modern tools such as ChatGPT, Gemini, Canva, and are open to adopting additional technologies to support success.

Key Responsibilities:

• Marketing & Content Creation
• Assist in developing and executing digital marketing strategies across email, social media, and web platforms
• Create engaging content including graphics, short-form videos, posts, and written copy
• Support brand storytelling and ensure consistency across all external communications
• Help manage content calendars and schedule posts across platforms
• Track engagement metrics and provide insights for improvement and optimization

Funnel & Campaign Support

• Support initiatives across the full marketing funnel (awareness, engagement, conversion, retention)
• Assist in campaign development and execution for branding and customer engagement
• Contribute ideas to improve lead generation and audience growth strategies

Internal Communications

• Help develop and distribute internal communications, announcements, and company updates
• Support creation and organization of internal documents, presentations, and training materials
• Assist the Director of Communications with company-wide messaging consistency

Administrative & Operational Support (Light)

• Assist with scheduling, coordination, and general office support as needed
• Help maintain organized digital files and shared marketing assets
• Support basic reporting and documentation efforts

Brand Presence & Reputation

• Monitor online presence and assist with responses to reviews or public feedback
• Help maintain a strong, professional, and consistent brand image across platforms
• Support community engagement efforts, events, or outreach activities when needed

Qualifications:

• Prior experience in marketing, communications, administrative support, or customer-facing roles
• Strong written and verbal communication skills
• Familiarity with social media platforms (LinkedIn, Facebook, Instagram, etc.)
• Comfortable using digital tools such as Google Workspace or Microsoft Office
• Experience with Canva or similar content creation tools preferred
• Interest in or familiarity with AI tools (ChatGPT, Gemini, etc.) is a plus
• Highly organized with strong attention to detail and ability to manage multiple priorities
• Bilingual (English/Spanish) is a plus
• Experience in construction, trades, or industrial environments is helpful but not required