Chief Marketing Officer

Thorndale Partners

Nashville, TN

JOB DETAILS
SKILLS
Analysis Skills, Architectural Design, Banking Services, Budgeting, Business-to-Business (B2B) Marketing, Campaigns, Conferences, Consumer Branding, Enterprise Sales, Finance, Industry/Trade Press, Leadership, LinkedIn, Market Entry Strategy, Marketing, Mathematics, Mergers and Acquisitions, Multilingual, Network Administration/Management, Performance Metrics, Public/Media/Press/Analyst Relations, Reporting Dashboards, Return on Investment (ROI), Sales, Sales Pipeline, Search Engine Optimization (SEO), Software as a Service (SaaS), Workforce Management
LOCATION
Nashville, TN
POSTED
30+ days ago
Chief Marketing Officer Fintech/Saas/Startup

We are looking for a high-impact Chief Marketing Officer with deep experience in Fintech Software Products to build and scale a world-class marketing engine from the ground up for our client. As the sole marketing leader, you will be the architect of the go-to-market strategy, managing a network of agencies and partners to drive growth within the targeted financial institutions. You'll own everything from brand narrative to M&A integration, reporting directly to the Board on the path to market dominance.

Your Gameplan and Mission
  • Strategic Architecture: Design a 24-month roadmap covering brand, PR, events, and paid media. You'll own the budget, the KPIs, and the "why " behind every dollar spent.
  • External Workforce Management: Hand-pick and lead a high-performing roster of agencies and contractors. You'll set the bar for excellence and ensure our partners deliver ROI.
  • Brand & Content Authority: Build a digital presence that builds trust. You'll lead the evolution of our website, SEO, and a content calendar that speaks the language of bank executives and compliance officers.
  • Industry Influence: Own our relationships with industry associations. You'll turn conferences into pipeline engines through strategic sponsorships and high-touch event execution.
  • Growth & Analytics: Run multi-channel campaigns (LinkedIn, Google, Trade Media) with a data-first mindset. You'll partner with Finance to track CAC, MQLs, and total pipeline impact.
  • Sales & Product Synergy: Arm our sales team with elite pitch decks and playbooks. You'll bridge the gap between product innovation and market readiness.
  • M&A Integration: Lead the marketing transition for 1 2 acquisitions per year, ensuring seamless brand migration and customer communication.

Your Background
  • 10+ Years of B2B Marketing Leadership: Deep roots in Technology Products and Software for Fintech or Banking Tech are essential. Experience with Transactional revenue models and Saas
  • The "Solo-Plus " Mindset: You are a strategic visionary who isn't afraid to get your hands dirty. You know how to drive massive results through vendors without a large internal headcount.
  • Relationship Mastery: A proven track record of working with industry bodies and presenting complex data to Boards.
  • Analytical Rigor: You live in the dashboards. You understand the math behind a successful enterprise sales funnel.
  • Agility: You thrive in an "action-first " environment and favor experimentation over endless deliberation.

Thorndale Partners, LLC
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Please visit our Website to learn more and follow us on LinkedIn .

About the Company

T

Thorndale Partners

Thorndale Partners llc was founded by merging assets from two long standing Nashville based staffing agencies with 17 years in the market and a back office funding partner with over 40 years of funding and managing the back office for multiple professional staffing businesses. We have three divisions:

Thorndale Technology : supporting all levels of IT staffing for corporations, technology companies, and startups.

Thorndale Health : Supporting all levels of technology related staffing for healthcare organizations, healthcare technology companies, and healthcare consulting firms.

Thorndale Finance : Supporting staffing for the Accounting and Financial roles for all the organizations our other divisions support as well.

Our goal is to quietly become the team retained by clients providing the best options to the highly competitive and tight candidate market. We work primarily on private search and hold the information about candidates we work with in the highest level of confidentiality.

We are and will continue to be the firm noted for the highest level of integrity and accuracy in details related to job opportunities and the backgrounds of candidates we represent.

COMPANY SIZE
50 to 99 employees
INDUSTRY
Other/Not Classified
FOUNDED
2012
WEBSITE
http://www.thorndalepartners.com/