Catalog Analyst - Collaborations

The Gap Inc

San Francisco, CA

JOB DETAILS
SKILLS
Analysis Skills, Computer Skills, Credit and Collections, Cross-Functional, Customer Experience, Data Analysis, Establish Priorities, Identify Issues, Interpersonal Skills, Marketing, Merchandising, Microsoft Excel, Microsoft Outlook, Microsoft Word, Online Shopping, Operations Processes, Organizational Skills, Photography, Presentation/Verbal Skills, Problem Solving Skills, Product Management, Project/Program Management, Protocol Independent Multicast (PIM), Publications, Retail, Retail Merchandising, Storytelling, Time Management, United States Navy (USN), Web Usability, Writing Skills, eCommerce
LOCATION
San Francisco, CA
POSTED
24 days ago

About the Role

Catalog Analyst for Collaborations is responsible for managing the online product catalog, ensuring accurate and consistent product listings, including attribution, category mapping, and descriptions across Old Navy US + CA websites for Collaborations, Marketplace items, and the Fun zone and Maternity divisions. They work closely with cross-functional teams like Online Experience/Innovation, Copy Operations, Photo Operations, and other cross functional teams to deliver an optimized online shopping experience and on time delivery. This includes managing navigational updates and tagging to ensure navigation and facets align with the strategic intent set by the Online Experience teams. They are also responsible for ensuring products are appropriately mapped to relevant categories, configuring gating for collaborations when necessary, improving the customer journey and site usability. By blending ecommerce merchandising expertise with strategic insights, they ensure the product catalog enhances the overall shopping experience, driving a seamless and up-to-date catalog that resonates with millions of daily visitors.

What You'll Do

  • Execute initial product setup, product go live, and web mapping ensuring accuracy and high-quality work across the site, with an understanding of its impact on the customer experience.
  • Manage quarterly photography shot requests/ASLR rules and ensure that while in-season, Photo teams are tracking to photography standards set in place.
  • Validate product copy and shot strategy as it relates back to merchandising intent.
  • Execute the vision of product site navigation, category storytelling, seasonal navigation plans, and collaboration launches.
  • Analyze roadblocks in the product-to-site pipeline for US and Canada. Resolve issue or coordinate with photo, copy, translation, marketplace and central product teams to ensure all products are approved for site publication prior to the planned publication date.
  • Drive product catalog execution and serve as liaison between Online Experience, Content Production, and Marketing to bring the customer online shopping experience to life and meet or exceed the commercial plan and financial goals.
  • Create visually compelling and business driving merchandise sorts supporting evergreen navigation and new product collections that drive business objectives while balancing the art to drive conversion
  • Construct, strategize, and navigate complexities of third-party vendor technologies, including related product recommendations, personalized merchandising, onsite and third-party search results, and outfitting templates and galleries.
  • Manage BOPIS exclusions, product publication dates, and surfacing deactivations to Online Experience team that appear to be missed/forgotten to ensure timely reactivation where appropriate.
  • Collaborate in projects and assignments of diverse scope.

Who You Are

  • Strong working knowledge of site merchandising and operations processes, including direct experience with PIM systems (Stibo) and tools and technology.
  • Excellent organizational and prioritization skills, with some project management experience. An eagerness to learn how the "machine" is run.
  • Excellent oral/written communication, analytical and interpersonal skills to effectively work across all levels of the organization
  • 3-5 years of ecommerce, retail or merchandising experience.
  • Bachelor's Degree or equivalent.
  • Familiarity with fashion/online retail space a plus
  • Ability to analyze data and troubleshoot issues that prevent products from appearing online, categorization and navigational issues and how requested changes will impact the site experience.
  • Strong computer skills, in-depth knowledge of Microsoft Excel and Word, Outlook helpful

About the Company

T

The Gap Inc

Doris and Don Fisher opened the first Gap store in 1969 with a simple idea -- to make it easier to find a pair of jeans and a commitment to do more. Over the last 46 years, the company has grown from a single store to a global fashion business with five brands -- Gap, Banana Republic, Old Navy, Athleta and Intermix. Gap's clothes are available in 90 countries worldwide through 3,300 company-operated stores, almost 400 franchise stores, and e-commerce sites and is still growing. Many companies work to improve their services and businesses every day by using GAP Testers who anonymously go into various places and report back to the companies on everything from cleanliness, customer service to quality control. Being a tester is a very flexible, fun job with lots of benefits.
COMPANY SIZE
10,000 employees or more
INDUSTRY
All
WEBSITE
http://www.gap.com