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Business Analysis Manager, Media Analytics and Attribution

T-Mobile USA, Inc

Bellevue, WA

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JOB DETAILS
JOB TYPE
Full-time, Employee
SKILLS
Adtech, Analysis Skills, Artificial Intelligence (AI), Business Analysis, Business Intelligence, Coaching, Cross-Functional, Customer Support/Service, Data Modeling, Data Quality, Data Science, Data Sets, Data Visualization Tools, Finance, Financial Modeling, Forecasting, Information Technology & Information Systems, Investment Strategy, Leadership, Machine Learning, Marketing, Mathematics, Media Buying and Planning, Media Campaigns, Metrics, Performance Analysis, Performance Metrics, Performance Reviews, Performance Tuning/Optimization, Power BI, Programming Languages, Python Programming/Scripting Language, Quality Metrics, R Programming Language, Reporting Dashboards, Retail, Return on Investment (ROI), SQL (Structured Query Language), Statistical Modeling, Statistics, Stock Purchase Plans, Strategic Planning, Tableau
LOCATION
Bellevue, WA
POSTED
30+ days ago
At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees!

Join T-Mobile's Media Analytics team and help lead the transformation of marketing measurement through data-driven insights! As a Business Analysis Manager - Media Analytics & Attribution, you'll play a key role in evaluating paid media performance, optimizing investment strategies, and guiding business decisions with clear, actionable analytics.

In this role, you will develop and lead analytical solutions that quantify marketing effectiveness, improve attribution accuracy, and uncover growth opportunities. You'll partner closely with cross-functional teams-including Marketing, Finance, and Data Science-to shape the media strategy and ensure that T-Mobile's paid media campaigns deliver maximum return on investment.

This position is located at our Bellevue, WA HQ and offers a hybrid schedule of a minimum 3 days a week in office!

Job Responsibilities:

Use forecasting models to project key business outcomes such as activations, retail traffic, and digital traffic, supporting strategic media planning and performance assessment.

Lead initiatives to make data AI-ready by ensuring high data quality, standardized metrics, scalable data models, and well-documented pipelines that enable advanced analytics, machine learning, and AI-driven decisioning.

Translate complex analytical outputs from forecasting and other statistical models into clear, actionable insights for marketing and media partners.

Collaborate with cross-functional teams - including marketing, media agencies, and analytics partners - to align on critical metrics and ensure forecasts meet business needs.

Work with large datasets to extract relevant performance metrics, validate data quality, and prepare inputs for reporting and forecasting.

Develop and maintain reporting structures and dashboards to track key business performance metrics. Create clear and impactful visualizations (e.g., using Tableau, Power BI) for both internal team members and leadership.

Support the integration of new datasets and insights into ongoing media planning and measurement workstreams.

Stay informed on evolving media measurement tools, MarTech and AdTech platforms, and contribute to the team's broader analytics capabilities.

Education:

Bachelor's degree or equivalent experience in a quantitative field (e.g., Statistics, Mathematics, Engineering, Information Systems)

Work Experience:

5+ years of experience in analytics, marketing/media measurement, or business intelligence.

Knowledge, Skills and Abilities

Strong experience in SQL for analyzing complex datasets (Required).

Proficiency in data visualization tools such as Tableau or Power BI (Required).

Experience with advanced analytical techniques and financial modeling (Required).

Strong ability to take on complex business problems and offer innovative solutions (Required).

Familiarity with programming languages such as Python or R (Preferred).

* At least 18 years of age
* Legally authorized to work in the United States

Base Pay Range: $77,900 - $140,500

Corporate Bonus Target: 15%

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, click here.

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you're living our values while investing in your career growth-and we applaud it. You're unstoppable!

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.

EOE Statement

We Take Equal Opportunity Seriously - By Choice

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, marital status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination or harassment based upon any of these factors is wholly inconsistent with our Company values and will not be tolerated. Furthermore, such discrimination or harassment may violate federal, state, or local law.

About the Company

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T-Mobile USA, Inc