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Brand Marketing Specialist

zTrip Worldwide

Leawood, KS

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JOB DETAILS
SKILLS
Adobe Product Family, Brand Marketing (Branding), Campaigns, Channel Marketing, Email Campaign, Establish Priorities, Flyers, Leadership, Marketing, Marketing Campaign, Multiplatform/Cross-Platform, On Site Support, Onboarding, Organizational Skills, Performance Management, Short Messaging Service (SMS), Writing Skills
LOCATION
Leawood, KS
POSTED
5 days ago

What You’ll Do as a Brand Marketing Specialist

Campaign & Asset Development
  • Build and launch digital ad campaigns across platforms such as Meta, Google, Indeed, and more
  • Create landing pages, email campaigns, and SMS outreach strategies
  • Develop recruiting materials including digital ads, flyers, and onboarding content
  • Execute market-specific campaigns with speed and precision
Creative Execution
  • Design clean, high-converting visuals that align with brand standards
  • Write clear, compelling copy focused on driver opportunity, flexibility, and earning potential
  • Adapt messaging and creative for different audiences, markets, and channels

Campaign Launch & Optimization

  • Launch and support campaigns across paid and owned marketing channels
  • Collaborate closely with leadership to support hiring and growth initiatives
  • Assist in testing new messaging, creative approaches, and acquisition channels

Market & Field Support

  • Create marketing materials to support local teams, events, and recruiting efforts
  • Customize campaigns based on market-specific needs and performance
  • Maintain brand consistency across all locations and touchpoints

What Success Looks Like for a Brand Marketing Specialist:

  • Quick turnaround on campaigns and creative assets
  • A consistent pipeline of marketing materials supporting driver growth
  • Improved performance across driver acquisition campaigns
  • Strong collaboration with operations and leadership teams

What We’re Looking For as a Brand Marketing Specialist:

  • 3–6 years of experience in marketing execution, campaign management, or creative roles
  • Proven experience creating digital ads, landing pages, and recruitment-focused campaigns
  • Strong design skills using tools such as Canva, Adobe, or similar
  • Ability to write concise, conversion-focused copy
  • Highly organized with the ability to move quickly and prioritize execution
  • Comfortable in a fast-paced, performance-driven environment

Nice to Have as a Brand Marketing Specialist:

  • Experience in the gig economy, recruiting, or marketplace-based businesses
  • Familiarity with Meta Ads, Google Ads, and/or Indeed campaigns
  • Experience supporting multi-location or national marketing initiatives

About the Company

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