BRAND MANAGER, Lifestyle Brands

Kent Corporation

Muscatine, IA

JOB DETAILS
SKILLS
Agriculture, Analysis Skills, Brand Management, Budget Management, Business Administration, Communication Skills, Cross-Functional, Customer Relationship Management (CRM), Leadership, Market Analysis, Market Development, Market Trend Analysis, Marketing, Microsoft Office, Operations Planning, Product Development, Product Lifecycle Management, Product Planning, Product Profitability, Product Strategy, Research & Development (R&D), Retail, Sales, Sales Forecasting, Sales Support, Trend Analysis, Willing to Travel, eCommerce
LOCATION
Muscatine, IA
POSTED
2 days ago

The Brand Manager for Lifestyle Brands oversees animal feed product lines across retail, dealers, and ecommerce channels.
Responsibilities include managing product lifecycle, identifying market opportunities, supporting sales, and driving profitable product development.
The role requires collaboration with cross-functional teams such as Sales, R&D, Marketing, and Operations, to plan and execute product strategies.
Key tasks involve market trend analysis, developing multi-year product plans, forecasting sales, managing budgets, and maintaining industry expertise.
Qualifications include a Bachelor's degree (MBA preferred), 10+ years in Brand Management, experience in animal feed or agriculture, strong analytical, communication, and leadership skills, proficiency in Microsoft Office and CRM, and ability to travel (~15%).
This position is based in Muscatine, Iowa.

About the Company

K

Kent Corporation