About the Role
This is a full-time, in-office position
"AgTrust is seeking a creative and strategic Brand & Leadership Storytelling Specialist to help us tell the stories that define agriculture, community, and our impact. In this role, you'll craft compelling narratives for blogs, newsletters, podcasts and website, translating complex agricultural and financial topics into content that resonates with farmers, ranchers, and rural landowners. You'll work closely with our executive team and field experts to highlight our people, culture, and mission-bringing authentic, human-centered stories to life across all channels. If you are passionate about storytelling, content strategy, and making a real impact in rural communities, this is your opportunity to shape AgTrust's voice and influence the future of agricultural lending."
What You'll Do
- Write and develop content for blogs, website, newsletters, and marketing campaigns
- Interview employees, customers, and subject matter experts to tell authentic stories
- Help simplify agricultural and financial topics into easy-to-understand content
- Partner with the visual content team on videos, podcasts, and multimedia storytelling
- Repurpose content across multiple platforms to maximize reach
- Support internal communications and employee storytelling
- Contribute to content calendars and campaign planning
- Assist with SEO content and track basic performance metrics
What Makes You a Great Fit
- Bachelor's degree in Marketing, Communications, Journalism, or related field preferred. Agriculture, rural lending or financial services industry experience a plus.
- One (1) to two (2) years of experience in communications, marketing, journalism, or related field
- Exceptional writing, editing, and storytelling skills with the ability to translate complex topics into clear, engaging content.
- Experience collaborating on multimedia content (video, photography, social media).
- Ability to create internal communications that engage employees and reinforce organizational initiatives.
- Comfortable interviewing leadership, customers, and subject matter experts.
- Strong organizational and project management skills; ability to manage multiple priorities in a fast-paced environment.
- Familiarity with agriculture, rural communities, or agricultural industries. (Preferred)
Key Competencies
- Strategic storytelling across internal and external channels
- Executive and leadership communications support
- Content strategy, repurposing, and amplification
- Audience-focused, engaging, and aspirational content creation
- Strong interviewing skills and curiosity about people's stories
- Multimedia collaboration (video, photography, social media)
- Data-driven content evaluation (engagement metrics, conversion tracking)
- Experience creating marketing or editorial content across multiple channels
Work Environment
- Combination of office work, field interviews, and travel to agricultural operations and rural communities.
- Occasional early mornings or evening customer testimonials (shoots) depending on lighting and farming schedules.
What Success Looks Like
The Brand Storytelling Writer will help AgTrust consistently produce stories that:
- Build trust and credibility with the agricultural community
- Highlight the people behind both the lending process and the land
- Provide practical insights that help customers make confident financial decisions
- Strengthen AgTrust's reputation as a trusted partner in agriculture
Why AgTrust?
Here, you're not just supporting our branding efforts-you're supporting a mission. We are proud to serve and strengthen the agricultural community through dependable, modern financial services. Your work helps tell that story and connect us with the people we serve.
- Competitive pay + PSP bonus
- Medical, dental, vision, and prescription coverage
- Company-paid life, AD&D, and long-term disability
- 401(k) with generous match
- Paid vacation, sick leave, and parental leave
- Wellness program and professional development opportunities
What We Offer
- A collaborative, supportive team
- Opportunities to grow your marketing skills and responsibilities
- A stable, purpose-driven organization
- Monday–Friday schedule
- A culture that values creativity, ownership, and continuous improvement
If you're ready to grow your career and make a meaningful impact, we'd love to meet you.
Ready to build a career with a mission‑driven organization? Apply today!
Some legal language:
At the discretion of AgTrust Farm Credit, this position may be offered at an alternate title. In addition, other business experience may be considered relevant.
AgTrust, ACA is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, national origin, protected veteran status, sexual orientation, gender identity, genetic information, or any other legally protected status.
People with disabilities who require accommodation to complete the application process should contact AgTrust Human Resources at (817) 288-1599.
AA/EOE/M/F/D/V