Bakery Equipment Sales Representative - Cookies, Crackers & Energy Bars Machinery - Oka/Spooner Vicars

The Middleby Corp

WI

JOB DETAILS
SALARY
$90,000–$140,000 Per Year
SKILLS
Alternative Energy, Automation, Bakery, Business Development, Business-to-Business (B2B), Capital Equipment, Competitive Analysis/Strategy, Consultative Sales, Consulting, Contract Management, Contract Negotiation, Cookies, Customer Relationship Management (CRM), Dental Insurance, Disability Insurance, Driver's License, Employee Assistance Plan, Energy Efficiency, Extrusion, Food Science, Forecasting, Health Insurance, Life Insurance, LinkedIn, Manufacturing, Market Trend Analysis, Molding Processes, Needs Assessment, Order Picking/Packing, Product Demonstration, Record Keeping, Return on Investment (ROI), Sales, Sales Cycle, Sales Pipeline, Sales Prospecting, Salesforce.com, System Integration (SI), Technical Leadership, Territory Management, Vision Plan, Willing to Travel
LOCATION
WI
POSTED
30+ days ago

Apply

Job Type

Full-time

Description

Are you a driven, technically-minded sales professional who thrives on closing high-value capital equipment deals? We are seeking a Bakery Equipment Sales Representative to spearhead our growth within the industrial cookie, cracker, and energy bar sectors.

In this ''hunter'' role, you will act as a consultant to industrial bakeries and snack brands, helping them optimize production through state-of-the-art machinery-from dough mixers and rotary moulders to high-capacity cooling tunnels and integrated packaging systems.

Key Responsibilities

  • Business Development: Prospect and qualify new opportunities through aggressive networking, LinkedIn outreach, and industry events.
  • Consultative Selling: Conduct deep-dive needs assessments to propose tailored machinery solutions (e.g., wire-cut systems, lamination lines, or extrusion for energy bars).
  • Technical Leadership: Lead equipment demonstrations and bakery trials at customer plants or our corporate test centers.
  • Full Sales Cycle Management: Manage complex 6-18 month sales cycles, including ROI justification, contract negotiation, and coordination with engineering teams.
  • Market Intelligence: Stay ahead of trends in automation, energy efficiency, and clean-label processing (gluten-free/plant-based).
  • CRM Excellence: Maintain meticulous records in Salesforce to ensure accurate forecasting and pipeline management.

Why Join Us?

  • Competitive Pay: High base salary with an uncapped commission structure.
  • Full Support: Comprehensive benefits package including Health/Dental/Vision, 401(k) match, and generous PTO.
  • Tools for Success: Company vehicle/allowance, expense account, and the latest tech (laptop/phone).
  • Autonomy: A remote-first environment that trusts you to manage your territory like your own business.

MWW is an Equal Employment Opportunity (EOE/M/F/Vets/Disabled) employer and welcomes all qualified applicants.

Benefits:

  • Health insurance
  • Health Savings Account w/ ER contribution
  • Flexible Spending Account w/ ER contribution
  • Dental Insurance
  • Company Paid Disability Insurance
  • Employee Assistance Program
  • Company Paid Life insurance
  • Paid holidays
  • Paid time off
  • 401k
  • Vision insurance

Requirements

What You Bring

  • Experience: 3-8+ years of B2B sales experience in capital equipment (food processing or packaging preferred).
  • Track Record: Proven ability to close six- and seven-figure deals within industrial manufacturing.
  • Technical Savvy: A strong understanding of snack production (rotary moulding, laminating, sandwiching, OEE improvements).
  • Network: An existing book of contacts within industrial bakeries or co-packers is highly preferred.
  • Education: Bachelor's degree in Engineering, Food Science, or Business is a plus.
  • Mobility: Valid driver's license and the ability to travel extensively across the US.

Salary Description

$90,000-$140,000 + Commission

About the Company

T

The Middleby Corp