Associate, Influencer Marketing

Associate, Influencer Marketing

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Associate, Influencer Marketing

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Associate, Influencer Marketing

Experience: Minimum 1 years of experience

About Filo

If you've come to the realization that despite so much growth in the education sector not much has changed in terms of value to the end user i.e. students, then Filo is the right place for you to change that.

Filo is the fastest-growing on-demand tutoring platform in India. We are on a mission to deliver quality education to everyone with a deep understanding that the answer for 'quality' is not the same for everyone. While the current educational industry, offline or online, is built around aggregating students with different requirements in a single offering of a class or a video, we are unbundling education services into a segment focused instant offering.

Crossing the 500 thousand installs mark within 9 months of its conception with exceptional feedback from students. We engage more than 2,000 tutors everyday, making us one of the largest learning platforms in the world. Our homegrown systems and data pipelines are matching students and tutors on the fly and connecting them in real time over a live video session, 24X7, clocking more than a million minutes of classes every month.

Filo has been recognized by the Ministry of Education, Govt. of India and has also been featured by various media houses like BBC, HT, CNBC, TV18, for the initiative undertaken by the app which is to democratize quality learning amongst students from various geographies and economic backgrounds.

Website: https://www.findfilo.com

Job Overview :

Love working with influencers and using social media?

We are seeking a digitally savvy, experienced marketing mind to develop and execute our influencer marketing strategies and creative campaigns. If you are a team player who displays a positive, professional attitude at all times who knows the influencer world, then you are the person we are looking for.

Responsibilities :

• Develop and execute influencer marketing strategies and creative campaigns.
• Identify and build relationships with prominent influencers and thought leaders on youtube and other social media channels.
• Research relevant industry experts, competitors, target audience and users.
• Brainstorm new, creative approaches to influencer campaigns.
• Identify youtube teachers/content creators and find ways to partner with them.
• Keep abreast of emerging trends, technologies and influencers.
• Liaising with the marketing team to create and coordinate marketing strategies that work across different channels.

Qualifications :

You must have 1+ years of experience in digital marketing with relevant experience with Youtube influencers.

Requirements :

• Proven working experience in the influencer marketing domain.
• Demonstrable experience leading and managing a marketing team
• Highly creative with experience in identifying target audiences and devising growth strategy
• Strong analytical skills and data-driven thinking
• Good with handling data and drawing insights
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Join In

We are a team of educators and engineers who believe there is a lot that can be done when it comes to how people learn things. We believe while a good book is a must, so is a good experience and a good teacher but are unfortunately not well explored.

Join us on this exploration!