Agile Modeling, Analysis Skills, Artificial Intelligence (AI), Auditing, Best Practices, Brand Strategy, Budget Management, Budgeting, Business Model, Channel Support, Competitive Analysis/Strategy, Competitive Research, Content Delivery/Distribution, Content Development, Content Management, Custom Media, Customer Experience, Customer Relations, Customer/Client Research, Disability Insurance, Ecosystems, Finance, Financial Operations, Financial Services, Graphic Design, Healthcare, Internet Security, Journalism, Leadership, Life Insurance, Market Research, Marketing, Marketing Communications, Marketing Software, Metrics, Operational Measurement, Operational Strategy, Organizational Skills, Performance Analysis, Philosophy, Publications, Quality Assurance, Quality Control, Quality Metrics, Sales Management, Search Engine Optimization (SEO), Strategic Planning, Style Guide, Team Lead/Manager, Team Player, Time Management, Track Customer Issues, Video Editing, Video Production
Description
Job Title: Associate Content Director
The Associate Content Director (ACD) is a strategic leader responsible for transforming high-level business objectives into impactful, authority-focused, and narrative-driven digital content ecosystems. Beyond editorial oversight, the ACD acts as a strategic architect, ensuring all initiatives target sophisticated audiences and drive measurable financial and operational results. You will partner closely with the Account Lead and Account Director to nurture client relationships and serve as the primary point of contact for content strategy and Category Authority needs. Reporting to the VP of Content, you will master and evolve Skyword’s Category Authority framework.
Key Responsibilities
Core Responsibilities:
The ACD’s primary charter is to synthesize disparate authority-building elements into cohesive brand narratives. Responsibilities are organized into three key pillars:
- Create comprehensive content strategy frameworks to govern quarterly and monthly plans.
- Identify key themes and content types using Skyword A360 Strategy Insights to engage customers throughout their journey.
- Leverage QBR and Skyword internal data to provide high-level thematic recommendations and tactical activations.
- Develop and maintain a profound understanding of customer personas and audience priorities.
- Execute market research and competitive analysis using Skyword and other AI tools to shape client positioning.
- Identify "white space" opportunities to support authority growth and market opportunity.
- Extract and integrate Subject Matter Expert (SME) insights into core narratives and content opportunities.
Operational Execution & Team Management
- Manage a team of content creators, editors, and editorial contractors.
- Recruit and train creative talent, assigning projects based on specialized skill sets.
- Align production budgets with creation needs and oversee client-specific workflows.
- Review content briefs and utilize A360 production tools to ensure efficiency and quality standards.
- Manage on-time content delivery while fostering open collaboration with internal and external stakeholders.
Governance, Quality, and Bran Consistency
- Implement rigorous content governance and style guides to ensure brand voice uniformity in all content under your direction.
- Lead client engagements regarding content feedback and programmatic updates.
- Proactively update client creative guides based on synthesized feedback to ensure program relevance.
- Operate the A360 platform (Atomize, Audit) to perform content analysis and identify growth opportunities.
- Review and manage priority strategic content assets.
Scope Boundaries: What you will not do
To maintain focus on strategic leadership and operational excellence, this role excludes:
- Direct Content Creation: You are not responsible for writing content.
- Initial Quality Control: You do not re-review content already edited by another teammate.
- Primary Account Management: You do not run daily status meetings or participate in every client call.
- Data Preparation: You are not responsible for gathering raw performance analytics.
- Hands-on Production: No video editing, graphic design, or post-production work is required.
Skills, Knowledge and Expertise
What this role requires
- 7+ years of content marketing experience.
- 4+ years in a content management role within an agency or enterprise environment.
- Proven success managing complex content programs for large enterprise brands.
- Bachelor’s or Master’s degree in Journalism, Marketing, Communications, or a related field.
- Preferred experience in regulated sectors such as Financial Services, Healthcare, or Cybersecurity.
- Expert knowledge of SEO/AEO foundations and brand visibility best practices.
- Proficiency in understanding and translating critical content metrics.
- Mastery in translating technical and creative concepts for executive audiences.
- Ability to manage budgets and drive client financial goals.
- Ability to learn and use Skyword’s platform.
- Expert use of AI tools.
Benefits
We offer:
- A competitive market-based salary
- Flexibility. We are a100% remote, open and collaborative work environment
- Medical, dental, vision, life, and disability insurance plans
- 401(k) Profit Sharing Plan
- Flexible Vacation time
- Paid holidays and Wellbeing Fridays
Skyword is a full services, end to end, content marketing solutions firm that has a unique positioning amongst traditional marketing agencies. With an agile business model that combines external creators, dedicated quality oversight, and data-driven planning, we deliver the content brands need to improve customer experience at speed with marketer-approved technology that streamlines planning, creation, and publication.
We are a remote first organization. Our core values of commitment, creativity, inclusivity, and integrity not only drive how we approach our clients and partners, but also the ways in which we partner, support and drive one another to succeed as part of the Skyword team.
The salary range for this position is 85-95k. Our compensation philosophy strives for competitive and equitable salaries in order to hire, retain and reward high performing employees. Skyword benchmarks U.S. based roles against the national market with a focus on employers with funding size and round comparable to that of Skyword, regardless of US work location. Our salary range determinations are based on ensuring we are competitive for our size and industry, actual ranges for current/former employees in the same position, market data, budgetary considerations, as well as the applicant’s background, relevant experience, and qualifications. Skyword believes in equal pay for equal work.
Skyword prides itself on building a diverse, equitable and inclusive organization. We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sexual orientation, gender identity, national origin, veteran or disability status. Applicants must be currently authorized to work in the United States on a full-time basis. We are unable to provide visa sponsorship for this role.