Assistant Director, Annual Giving

Duke University

Durham, NC

JOB DETAILS
SKILLS
Broadband, Budgeting, Campaigns, Click Through Rate (CTR), Data Analysis, Data Management, Develop Methodologies, Direct Marketing, Diversity, Funding, Fundraising, Genetics, Graphic Design, HIPAA (Health Insurance Portability and Accountability Act), Hospice Care, Hospital, Human Health, Internet/Online Service, Leadership, Marketing, Marketing Campaign, Medicine, Metrics, Military, Newsletter, Nursing, Patient Care, Primary Care, Program Planning, Project/Program Management, Reconciliation, Return on Investment (ROI), Set Goals, Social Media, Storytelling, Strategic Planning, Team Player
LOCATION
Durham, NC
POSTED
30+ days ago

School of Medicine

Established in 1930, Duke University School of Medicine is the youngest of the nations top medical schools. Ranked sixth among medical schools in the nation, the School takes pride in being an inclusive community of outstanding learners, investigators, clinicians, and staff where interdisciplinary collaboration is embraced and great ideas accelerate translation of fundamental scientific discoveries to improve human health locally and around the globe.

Composed of more than 2,500 faculty physicians and researchers, more than 1,300 students, and more than 6,000 staff, the Duke University School of Medicine along with the Duke University School of Nursing, Duke University Health System, and the Private Diagnostic Clinic (PDC) comprise Duke Health. A world-class academic medical center, The Health System encompasses Duke University Hospital, Duke Regional Hospital, Duke Raleigh Hospital, Duke Primary Care, Duke Home and Hospice, Duke Health and Wellness, and multiple affiliations.

Be part of a moment that matters. Join a mission-driven team at Duke! Duke Health Development & Alumni Affairs (DHDAA) supports a flexible work environment by offering on-site (in office 5 days a week), hybrid (in office a minimum of 2 days a week or defined by manager), remote (work off-site 5 days a week), and flexible start and end time work arrangements. All team members must reside within a 50-mile radius of our downtown Durham office. If working a hybrid or remote schedule, individuals must have access to and maintain a secure home office environment with high-speed internet service and work collaboratively with others using a variety of technologies and tools.

With approval from their manager, staff members may work a flexible schedule in terms of start/end times, while working within DHDAAs core work hours between 9:00 a.m. and 4:00 p.m. (eastern standard). At the discretion of Managers and/or Senior Leadership, staff working a hybrid, remote, or flex schedule may be required to be in the office on days and/or times outside of the agreed upon schedule. This position is located full-time in Durham, NC. This is not a remote position.

Be You

The Assistant Director, Annual Giving position is an essential role in advancing a unified, integrated approach to annual giving across the School of Medicine (SOM) and Duke University Health System (DUHS). This position will implement the One Duke Health strategy that aligns donor interests with institutional priorities in patient care, research, and education.

Job Duties:

• Design and execute a comprehensive annual giving strategy in alignment with the One Duke Health approach to support institutional priorities. • Oversee the scheduling and implementation of direct marketing and digital appeals to retain donors to SOM and DUHS funds. • Project management for annual giving solicitations including writing, graphic design, data management, and analysis. • Oversee the development and implementation of print and digital communications in coordination with internal partners and external vendors. • Generate solicitation content for mail, email, text, websites, and social media channels. • In coordination with the SOM Strategic Communications team and Duke Health Marketing team, encourages proper use of the School of Medicine and Duke Health brand and helps integrate key messaging and storytelling. • Encourage strategic use of donor and patient stories in all communications to share compelling messaging to support the mission while ensuring HIPAA standards are met. • Coordinate with gift officers to identify matching gift opportunities to enhance special campaigns. • Assist departmental leadership in determining feasibility and funding strategies for new and ongoing programs. • Plan and establish goals to align with the direction and overall objectives.

Strategic Initiatives

• Enhance donor retention and loyalty through personalized and consistent outreach to strategic annual giving segments. • Use digital platforms to execute ongoing donor outreach through welcome series and e-newsletters. • Design digital cultivation journeys and e-newsletters to steward ongoing donor engagement. • Develop innovative techniques to engage donors, such as crowdfunding and peer-to-peer strategies. • Assist in developing a comprehensive employee giving campaign to engage clinicians, faculty, and staff in philanthropy.

Administrative

• Use data metrics to measure the effectiveness of direct marketing campaigns, including dollars raised, response rates, click-through rates, and return on investment. • Maintain effective tracking, acknowledgement, and follow-up on all annual giving gifts. • Determine fiscal requirements and prepare budgetary recommendations; monitor, verify and reconcile expenditure of budgeted funds. • Perform other related duties incidental to the work described herein.

Choose Duke

Apply today to make a measurable difference at Duke! Duke is an Equal Opportunity Employer committed to providing employment opportunity without regard to an individuals age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex (including pregnancy and pregnancy-related conditions), sexual orientation, or military status.

Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.

Essential Physical Job Functions

Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.

About the Company

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Duke University