Analytics Manager, Media (hybrid)
New York, NY $110k – 125k
Analytics Manager, Media
Our client, a growing media agency in NYC, is looking for a curious and talented Analytics Manager to join the team. The role will work on a hybrid schedule with 3 days in office and the agency’s culture represents a truly collaborative culture and real work life balance (3 days in office are flexible week to week, of your choice)
As Analytics Manager, you are a key contributor within a cross-functional planning and execution team. You design data-driven solutions that clarify media’s business impact, uncover opportunity, and inform transformative strategies. You also champion the role of media in driving growth—both internally and in client-facing environments.
Responsibilities
Drive Data-Led Strategy and Measurement
- Lead omnichannel strategy using advanced data, forecasting, and performance modeling
- Translate complex analytics into clear, compelling client narratives
- Assess audience data architectures and elevate first-party data usage
- Push clients toward more advanced measurement practices, automation, and tech maturity
Strengthen and Optimize Campaign Performance
- Partner with data and technology teams to design robust measurement frameworks, including attribution, incrementality, conversion tracking, and KPI structures
- Conduct in-depth performance analysis and develop statistically sound optimization plans
- Build and scale automated dashboards and reporting workflows
- Connect strategy, activation, and data teams to ensure seamless insight flow
- Design and own test-and-learn roadmaps
This role requires:
- 3-5 years of experience at a media agency with hands-on performance and analytics exposure across digital channels
- Proven client relationship skills with the ability to share actionable insights and POVs
- Strong technical proficiency across analytics platforms, tracking frameworks, visualization tools, and attribution environments
- A demonstrated history of testing, learning, and continuous improvement
- Experience collaborating with vendors and staying current on marketplace trends
- A collaborative leader capable of mentoring and managing analysts and associates
- Experience with performance analytics, measurement, and optimization
- A technical thinker with a strong understanding of platform analytics and measurement methodologies
- Comfortable navigating reporting, automation, and data ecosystems
- Continuously curious—tracking innovation, deepening vendor partnerships, and adopting new tools
- Confident in client-facing settings, presenting insights and engaging in thoughtful debate
- Relationship-driven, recognizing that trust and collaboration matter as much as deliverables
- High autonomy, strong problem-solving skills, and a “figure-it-out” mindset
- A performance-led, measurement-forward perspective connecting planning, activation, and analytics
- Leadership in advancing measurement, automation, and audience data capabilities across clients
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