Analyst, Precision

Digitas

  • New York, NY
  • 3 days ago
  • $50,065–$73,944 Per Year

Highlights

Handling daily campaign maintenance, including pacing and performance, as well as troubleshooting and optimizationAssisting in the development of client‑facing campaign performance reportsContributing to the assessment of media offerings available and the formulation of proposals for new opportunitiesManaging Prisma campaign set up, platform insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launchTrafficking campaign tags into platform environmentsRunning the campaign QA process to ensure accurate campaign implementation, pacing, and performance – daily pacing check‑ins will be largest responsibility to ensure campaigns are on trackProviding monthly auditing reports to agency partners and actualizing bill/pay systems when applicableParticipating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performanceDemonstrating diligence, attention to detail, and adherence to best practices throughout the full campaign life‑cycleBe strategic partner to any off‑shore resources – ensure closely aligned on all tasks and partner to share analyst responsibilitiesKeep up to date on industry trends and send highlights to greater team when applicableHandle ad‑hoc reporting requests as they come throughQualificationsDigital media familiarity or experience in digital roles (internships included)Basic knowledge of how digital advertising works and can confidently define programmaticBasic knowledge of DSP platforms and active campaign optimization experience is a plusThe ability to organize and manage detailed workStrong analytical thinking, problem solving and mathematical skillsExcellent communication and writing skills—you're poised, precise, and above all, kind when relating to othersAdvanced MS Excel skillsA four‑year college degreeFamiliarity with prompt‑based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation. Executing, managing, and optimizing all digital media campaigns and programs for agency clients, including platform media buying as well as direct‑to‑publisher programs, both independently and in support of Senior AnalystsDeveloping and maintaining strong relationships with platform and publisher partners in the industry – responsible for following up with, setting up and leading platform/publisher meetings.

Numbers & Facts

LocationNew York, NY
Salary$50,065–$73,944 Per Year

Description

OverviewWe're looking for an outstanding Analyst—someone who can win the hearts of clients, inspire their teammates, and skillfully juggle multiple pieces of business. This is a unique opportunity for a future digital media star to actively drive performance for some of the largest brands on the planet. In this role, you can make a real difference in our clients' business and our own.ResponsibilitiesThe Analyst is responsible for digital campaign management activities such as campaign set‑up, documentation creation and maintenance, QA, performance reporting, and billing reconciliation. You'll identify and implement optimizations based on data analysis/trends and provide updates to the rest of the team on campaign status (i.e. pacing, performance to KPIs, any issues you're seeing, etc). Most importantly, you must possess a strong inner drive to reinvent the digital media landscape, enjoy working with some of the finest minds in the industry, and want to be a part of something truly unique that will have a lasting impact.Executing, managing, and optimizing all digital media campaigns and programs for agency clients, including platform media buying as well as direct‑to‑publisher programs, both independently and in support of Senior AnalystsDeveloping and maintaining strong relationships with platform and publisher partners in the industry – responsible for following up with, setting up and leading platform/publisher meetings. Analyst will be the main point of contact for maintaining these relationships.Handling daily campaign maintenance, including pacing and performance, as well as troubleshooting and optimizationAssisting in the development of client‑facing campaign performance reportsContributing to the assessment of media offerings available and the formulation of proposals for new opportunitiesManaging Prisma campaign set up, platform insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launchTrafficking campaign tags into platform environmentsRunning the campaign QA process to ensure accurate campaign implementation, pacing, and performance – daily pacing check‑ins will be largest responsibility to ensure campaigns are on trackProviding monthly auditing reports to agency partners and actualizing bill/pay systems when applicableParticipating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performanceDemonstrating diligence, attention to detail, and adherence to best practices throughout the full campaign life‑cycleBe strategic partner to any off‑shore resources – ensure closely aligned on all tasks and partner to share analyst responsibilitiesKeep up to date on industry trends and send highlights to greater team when applicableHandle ad‑hoc reporting requests as they come throughQualificationsDigital media familiarity or experience in digital roles (internships included)Basic knowledge of how digital advertising works and can confidently define programmaticBasic knowledge of DSP platforms and active campaign optimization experience is a plusThe ability to organize and manage detailed workStrong analytical thinking, problem solving and mathematical skillsExcellent communication and writing skills—you're poised, precise, and above all, kind when relating to othersAdvanced MS Excel skillsA four‑year college degreeFamiliarity with prompt‑based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.BenefitsPublicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401(k), as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.EEO StatementAll your information will be kept confidential according to EEO guidelines.CompensationCompensation Range: USD $50,065.00 – USD $73,944.00 annually.This is the pay range the Company believes it will pay for this position at the time of this posting.Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant, and the Company reserves the right to modify this pay range at any time.Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met.Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.For regular roles, the Company will offer medical coverage, dental, vision, disability, 401(k), and paid time off.The application deadline for this job posting is 8/15/2027.#J-18808-Ljbffr

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