AEP Lead Engineer

Job Overview:

Pay Range $75hr - $80hr

Requirement/Must Have:

• Bachelor's or master's degree in computer or related field.
• 9+ years in digital experience platforms.
• 4+ years in AEP implementation.
• 3-4 years of experience in Adobe Experience Platform AEP development.
• Strong proficiency in JavaScript, Python, RESTful APIs, JSON, and XML.
• Experience with data warehousing, data modeling, and data quality best practices.
• Expertise in Adobe Launch and Web SDK.
• Deep understanding of AEP suite including XDM, Web SDKs, and APIs.
• Experience integrating AEP with Adobe Target, Customer Journey Analytics, Adobe Campaign, and other MarTech platforms.
• Design and develop data pipelines and integrations using AEP.
• Implement data modeling governance and security best practices.
• Troubleshoot and resolve data quality issues and performance bottlenecks.
• Collaborate with marketing, product, and data science teams to enhance customer experience.
• Familiarity with data privacy regulations including GDPR, CCPA, and DPDP Act.
• Analyze data trends to provide business intelligence and recommendations.
• Familiarity with Agile methodologies and project management principles.
• Excellent problem-solving, communication, and stakeholder management skills.
• Ability to work independently and lead cross-functional initiatives.
• Strong verbal and written communication skills to articulate ideas and collaborate with cross-functional teams.
• Experience with one of the public cloud providers CDP.
• Experience using AI-powered coding assistants such as GitHub Copilot.

Responsibilities:

• Lead the end-to-end implementation design, development, and deployment of solutions on Adobe Experience Platform AEP including Real-Time CDP, Journey Orchestration, and Customer AI.
• Define and implement data strategies for customer segmentation, personalization, and activation across channels.
• Collaborate with business stakeholders to align AEP capabilities with marketing analytics and customer experience goals.
• Develop scalable and secure data pipelines for ingesting, transforming, and activating customer data using AEP tools like Data Collection, Data Lake, and Identity Services.
• Design and implement schemas using XDM Experience Data Model and ensure data governance and compliance.
• Integrate AEP with other Adobe Experience Cloud products e.g., Adobe Analytics, Adobe Target, Adobe CJA, and third-party systems e.g., CRMs, DMPs, cloud data warehouses.
• Provide thought leadership in Customer Data Platforms CDPs and Data Management Platforms DMPs.
• Conduct training sessions and create documentation for end-users and stakeholders.
• Provide expert knowledge on APIs and how an integration can be leveraged to achieve a desired outcome indicating potential scenarios to consider before implementing.
• Monitor system performance, troubleshoot issues, and ensure data integrity and security.
• Stay updated with AEP product updates and best practices to continuously improve system usage.

Nice to Have:

• Adobe Certified Expert Adobe Experience Platform or AJO.
• Experience with Adobe Experience Platform Web SDK and Mobile SDK.
• Knowledge of Adobe Journey Optimizer and Customer AI.
• Exposure to marketing automation platforms and customer data platforms CDPs.