Advertising, Analysis Skills, Artificial Intelligence (AI), Audio Description, Candidate Sourcing, Communication Skills, Competitive Research, Conferences, Contract Negotiation, Customer Acquisition, Customer Relations, Customer Relationship Management (CRM), Enterprise Sales, Entertainment and Media, LinkedIn, Localization, Media Sales, Mentoring, Needs Assessment, Organizational Skills, Presentation/Verbal Skills, Problem Solving Skills, Product Demonstration, Purchasing/Procurement, Record Keeping, Resolve Customer Issues, Sales, Sales Closing Skills, Sales Management, Sales Prospecting, Sales Strategy, Time Management, Trade Shows, Up-Selling, Video Production, Writing Skills
LOCATION
Boston, MA
POSTED
30+ days ago
Account Director - Media and Entertainment
3Play Media is a mission-driven tech company that directly impacts the lives of millions of people each day. Our mission is simple: make video accessible to everyone. We do this by leveraging AI and humans to deliver leading recorded and live captioning, audio description, and comprehensive localization solutions (including subtitling, dubbing, and cultural adaptation) to global media and entertainment, corporate, and education customers.
We are looking for a full-time Account Director in our Media and Entertainment vertical who brings a proven track record in selling within the localization space. In this role, you will be responsible for finding and winning new business and expanding existing business at our largest customer logos, serving as a specialist in video localization and accessibility solutions.
We are searching for highly motivated candidates with demonstrated success in media localization sales to strategically identify, prospect, qualify, and close business within the existing customer base as well as new business prospects in the Media and Entertainment vertical. In this role, you will leverage your localization expertise to manage relationships with our customers and work closely with Customer Success Managers to ensure accounts are growing and supported.
The ideal candidate is someone who is dynamic, has a competitive edge, and possesses excellent communication skills. You should be resourceful, analytical, adaptable, and organized, with the ability to build rapport with clients in a strategic way. Your ability to identify and close expansion and new product adoption opportunities will be critical to your success.
This is a quota-carrying position, so comfort operating in this type of role is required.
About You
A self-starter with a positive attitude and a desire to work in a competitive environment
Demonstrated expertise in selling media localization services, with a deep understanding of the global content lifecycle, including subtitling, dubbing, and distribution workflows
In-depth knowledge of localization technology and the ability to understand technical workflows
Experienced and successful with inbound, outbound, and all types of sales motions
Track record of high achievement; consistently developing and closing new business and/or expansion deals
Demonstrable experience of managing complex enterprise sales opportunities and managing large enterprise accounts
Experience with mapping the political landscape within a company and calculating the probabilities of success
Ability to learn new technologies quickly
Adept at solving challenging problems and building strong relationships
Excellent written and verbal skills, including the ability to communicate effectively with all levels of customer representatives from end users to senior management
Solid work ethic, planning, time management and organizational skills
Leader and mentor; skilled in mobilizing resources to address customer needs
Duties and Responsibilities
Grow the 3Play Media customer base by leveraging enterprise level upsell and expansion deals
Learn, refine, and advance the 3Play Media sales process including; deep qualification, through product demonstrations, and contract negotiations
Act as a trusted advisor to clients on globalization strategies, helping them scale their content reach through efficient localization and accessibility frameworks.
Coordinate with internal departments to provide compelling value propositions that address the complexities of global media distribution and regional compliance.
Document customer and prospect corporate maps to align to decision makers, champions, influencers, and buyer teams.
Communicate with clients to understand their needs and act as a trusted advisor
Leverage Hubspot, LinkedIn, and other technologies to prospect, source, and organize your pipeline
Keep accurate records pertaining to customer relationship and account notes
Develop and maintain a comprehensive contact map within each designated customer
Develop and deliver clear and effective written proposals for prospective and existing customers
Maintain updated knowledge of company products, services, product applications, market conditions, competitive activities, advertising, and promotional trends
Identify and remove potential obstacles that may impede a customer's continued investment in 3Play's products or services, while also ensuring alignment to 3Play policies
Exceed monthly and quarterly new bookings quotas
Provide executive team with pipeline transparency through regular oral and written reporting
Participate in industry events, conferences and trade shows
Bachelor's degree preferred
3+ years of selling experience in the Media and Entertainment vertical, specifically focused on high-volume localization or video accessibility contracts
5+ years of previous successful enterprise-level sales experience
The expected base salary range for this role is $120k - $160k.