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VP Growth Marketing

Aonic

San Francisco, CA

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JOB DETAILS
SALARY
$180,000–$220,000 Per Year
SKILLS
Acquisition Strategy, Algorithms, Alternative Fuels, Artificial Intelligence (AI), Automation, Brand Marketing (Branding), Budgeting, Contract Research Organization (CRO), Data Science, Email Marketing, Establish Priorities, LifeTime Value (LTV), Marketing, Metrics, Mobile Marketing, Nutrition, Patents, Performance Management, Performance Metrics, Profit & Loss, Psychology, Return on Investment (ROI), Sales, Short Messaging Service (SMS), Startup, Team Lead/Manager, Technical Strategy, Testing, Website Conversion, YouTube, eCommerce
LOCATION
San Francisco, CA
POSTED
11 days ago
Team: D2C Growth
Reports to: CEO
Compensation: $180,000–$220,000 base + substantial equity (targeting 7-figure annual comp through upside)
Location: San Francisco (Jackson Square) - onsite, high-collaboration role


About Aonic


We're building the modern, healthy PepsiCo: a next-generation functional nutrition company making vibrant wellness effortless for millions of Americans through scientifically advanced, delicious products like Aonic Complete (our patent-pending all-in-one supplement) and Aonic Fuel (clean, high-protein fuel with 32g protein and 5g fiber).

We run a highly efficient, high-growth organization. Our goals for 2026 are clear: grow 20X, hit $40M ARR and profitability with a lean team of just 10 FTEs.

We prioritize skill and AI over headcount — no bloated middle management, no slow corporate processes. We believe in extreme efficiency, AI-driven automation, and a small team of high-agency builders who move faster and smarter than anyone else in the market.

This is a role for a hands-on operator who wants to own the P&L, leverage AI to 10x output, and scale a brand to 8-figures.

The Role


As our VP Growth Marketing, you are the engine room of Aonic’s growth. You are a data scientist, a creative strategist, and a technical architect rolled into one.

You will sit directly in the driver’s seat of our revenue machine. Your mandate is clear: Drive Users and Sales via Paid Performance, maximize LTV via Email/SMS, and ruthlessly optimize our CAC.

What You’ll Own


  • Paid Acquisition Strategy: End-to-end management of paid channels (Meta, Google, TikTok, Amazon, YouTube, Pinterest, Reddit, and emerging platforms). You know the algorithms inside-out and how to feed them winning data signals.
  • Organic Growth: Own brand and organic content end-to-end. Build and lead the content team to create a world-class engine generating millions of daily views, accelerating Aonic into one of the most trusted names in health and wellness.
  • Influencer Marketing: From sourcing thousands of creators to landing mega-influencers and celebrities you take over full ownership. Define research, strategy, and execution to make influencer one of our strongest growth pillars.
  • Conversion Rate Optimization (CRO): You own the Landing Page strategy. You understand that traffic is useless without conversion, and you will build, test, and iterate high-converting funnels.
  • Retention & Lifecycle: Oversee SMS and email marketing. Minimize churn and maximize LTV through smart segmentation and automation.
  • Data & Attribution: Own the Marketing Tracking Systems. You ensure we have pristine data attribution to make decisions based on contribution margin, not vanity metrics.
  • AI & Automation Architecture: Utilize low-code tools and AI to automate reporting, bid management, and creative iterations, removing manual grunt work from your day-to-day.

The Core Toolkit & DNA


We are looking for a rare combination of traits. To succeed in this role, you must possess the following mix:

  • AI-First + Low-Code Native: Deep daily use of AI combined with hands-on building (e.g., Cursor, Make.com, n8n) to automate workflows and create internal tools.
  • Trifecta of smarts: Book-smart (top-tier academics), people-smart (reads customer psychology and applies it at scale), and street-smart (sharp commercial instincts, ROI-focused, spots asymmetric bets in noise).
  • Taste: Strong aesthetic sensibility and intuitive feel for premium branding that aligns with our vision.
  • Drive: Naturally ambitious, hungry, and hardworking. You own outcomes, not just tasks.

Your Background


  • Honors degree from a top-tier university
  • 5+ years in high-impact growth marketing with proven massive scaling of accounts
  • Track record of taking ad accounts from hundreds to thousands+ monthly conversions
  • Experience at a high-growth e-commerce startup/scaleup or top-tier performance marketing agency/consultancy

Why Join Aonic?


  • Impact: Help us grow 20X in 2026 and reach millions of people in America to empower them to live a healthier and happier life.
  • Autonomy: You will have control over your strategy, team, budget and KPIs.
  • Elite Team: Work alongside a small team of 10 high-performers and partner directly with the CEO.
  • Modern Stack: We provide the budget for the best tools, AI, and tech to maximize your efficiency. 



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About the Company

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Aonic