Pharmaceutical Product Marketing Manager
TekWissen LLC
Walkersville, MD
Product Strategy
- Develop and execute a clear, consistent marketing plan for bioprocessing products
- Collaborate with stakeholders (Sales, Key Account Management) on pricing, positioning, and channel strategies across regions
Advertising & Communications
- Partner with campaign management to create marketing communication plans
- Support global marketing campaigns to drive product sales
- Coordinate digital and social media marketing efforts
- Set KPIs and perform ROI analysis with marketing communications teams
Product Sales & Support
- Enable sales teams with tools and resources to promote product features
- Lead content creation with strong product messaging
- Build relationships with Key Opinion Leaders (KOLs)
- Participate in conferences and trade shows
- Address complex technical and business queries
- Support sales/service teams through customer interactions and meetings
- Train sales and service representatives on product usage and positioning
Sales & Operations Planning / Performance Insights
- Monitor product line performance (volume, revenue, margin)
- Identify trends, challenges, and opportunities at customer level
- Provide regular reports to leadership
- Keep stakeholders (Sales, Marketing, Operations, Finance) updated on developments
- Minimum 5 to 10 years in relevant roles
- Master's degree in Biology, Biotechnology, Biochemistry, or related field
- Strong knowledge of life sciences research or drug discovery (5+ years industry/academic experience)
- Experience as a Product/Marketing Manager preferred
- Ability to work cross-functionally across scientific, technical, and business domains
- Strong problem-solving skills and ability to thrive in fast-paced environments
- Excellent communication and stakeholder management skills
- Proficiency in MS Office (PowerPoint, Word, Excel)
- Project management experience is a plus
About the Company
TekWissen LLC
WE THE TEKWISSEN PEOPLE
TekWissen offers you a broader portfolio of services, industry-leading solutions, and the meaningful innovations that give you greater flexibility and speed to respond to market dynamics, reduced costs and risk to improve enterprise performance, and increased productivity to enable growth.
To keep pace with global market demands, TekWissen keeps its finger on the pulse of change. Our organized approach to guiding a project from its inception to closure. Managing projects is becoming more and more important as we enter the digital era. To cope with the pace that this transition demands, a method is required to manage projects so they can yield quality work, while incorporating efficient use of time and resources.
Project involves identifying which quality standards are relevant to the project and determining how to satisfy them.
It is important to perform quality planning during the Planning Process and should be done alongside the other project planning processes because changes in the quality will likely require changes in the other planning processes, or the desired product quality may require a detailed risk analysis of an identified problem. It is important to remember that quality should be planned, designed, then built in, not added on after the fact.
Capabilities and accomplishments in one TekWissen business enhance the opportunity for success in the others. Put simply, TekWissen's unique combination of attributes promotes success.