Media Sales Account Executive

Senior Sales Account Executive – WURD Radio, LLC
Reports to: Director of Sales

Position Summary:
Results‑driven Senior Sales Account Executive focused on driving new advertising sales and multi‑platform sponsorships that align with WURD’s programming, brand, and revenue goals. The role emphasizes building and managing client/agency relationships and positioning WURD as a leading audio, digital, and experiential marketing platform in the Philadelphia market.

Key Qualifications:

• Bachelor’s degree or equivalent experience.

• 3–5+ years of direct, agency, and corporate media sales experience.

• Strong sales consulting background with emphasis on customer satisfaction and long‑term relationship growth.

• Solid understanding of the competitive media landscape (radio, digital, and entertainment).

• Excellent oral, written, and interpersonal communication skills with strong follow‑up and organization.

• Creative, strategic thinker who thrives independently and in team settings.

• Proficient in PowerPoint, Excel, and Google Workspace.

• Valid driver’s license, reliable vehicle, and current auto insurance required.

Core Responsibilities:

• Identify and close new business across radio, digital, and corporate sponsorships.

• Build and maintain a robust sales pipeline; develop tailored proposals and strategies for new and existing clients.

• Consistently meet or exceed monthly and annual sales goals and projections.

• Partner with executive leadership to develop strategic partnerships and marketing programs that drive short‑, mid‑, and long‑term revenue.

• Create and deliver client presentations and services such as remote broadcasts, event support, and on‑site programming.

• Track competition to generate qualified leads and refine sales strategies.

• Attend regular management meetings and travel to the Philadelphia home office up to four times per year as needed.

• Accurately manage sales orders, contracts, billing, and reporting; collect and reconcile client/agency payments.

• Collaborate with Programming to ensure client on‑air content meets station standards.

• Support PR and marketing initiatives to enhance WURD’s brand image and audience reach.

Physical Demands:
Frequent work in both office and field settings, including operating a vehicle, computer, and standard office equipment. The role may require standing, walking, bending, lifting up to 50 pounds, and exposure to outdoor weather conditions.

This is a full‑time, at‑will position; all duties and responsibilities are essential and subject to modification for reasonable accommodation.

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