Maternity Leave Coverage - Content/Marketing Specialist

The Maternity Leave Coverage - Content/Marketing Specialist will be responsible for creating and managing marketing content that aligns with the brand's vision and goals in the retail industry. This temporary role requires a detail-oriented professional with a passion for marketing and content creation, ensuring high-quality deliverables during the coverage period. This a Temporary role.

Client Details

Food & Beverage

Description

Newsletter

• Collaborate with the ecommerce team, draft newsletters highlighting promotions, evergreen content and seasonal campaigns aligned with brand tone and marketing objectives
• Write & circulate newsletter drafts to the ecommerce and marketing teams for review, feedback, and final approval prior to scheduling
• Schedule and deploy newsletters through the MagNews ensuring accurate timing

Website

• Manage and execute website updates across all non-store pages
• Oversee recurring homepage refreshes to highlight key campaigns, product features, and timely promotions
• Develop and maintain universal campaign landing pages that support marketing initiatives and drive customer engagement
• Update the magazine landing page with seasonal or editorial content
• Create and launch new store pages for upcoming store openings, including pre-opening information and event details

Partnerships

• Develop partnership content across digital channels, ensuring alignment with brand voice and partner objectives
• Write and edit magazine articles that highlight collaborations, partner initiatives, and brand storytelling
• Design and produce Instagram Stories using InDesign templates to visually promote partnership campaigns
• Adapt creative assets for social media, including resizing images for Facebook and drafting engaging caption copy optimized for platform tone and audience

Content/Copy

• Support photo and video shoot production, assisting with on-set tasks such as positioning dishes, moving equipment, and coordinating with the culinary team to ensure smooth execution
• Organize and rename photo assets after shoots for efficient storage and ease of access by the creative and marketing teams
• Review and proof weekly menu edits for all restaurants and upcoming menu activations-receiving edits by end of day Thursday and returning finalized versions to the graphics team by end of week
• Copyedit and refine written content for graphics and collateral, including wine club materials, in-store signage, and other promotional assets to ensure accuracy and brand consistency

Events/Classes

• Manage and prioritize ongoing content requests from local store teams
• Create custom assets - including photography and copy - to support individual marketing or operational needs
• Develop and draft new class groupings and related content for upcoming campaigns, ensuring consistency in tone

Digital Advertising

• Write and optimize copy for PMAX, RSA, and SEM campaigns, ensuring messaging aligns with brand strategy, drives click-through performance, and supports overall digital marketing goals

Profile

• Must have prior experience working in the Food & Beverage/Retail space
• Immediately available & able to commit to 3-4 month coverage
• Ability to work on-site in Manhattan
• Background in social media, marketing, digital, and/or design
• Must have strong writing and editing skills with attention to detail.
• Proficiency in using marketing tools and platforms, including social media management tools.

Job Offer

If you are able to commit to 3-4 month contract, please apply!

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.