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Marketing Technology Manager

Cella

Danboro, PA

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JOB DETAILS
SALARY
$110,000–$145,000 Per Year
SKILLS
Accidental Death and Dismemberment (AD&D), Analysis Skills, Automation, Background Investigation, Best Practices, Business Processes, CRM Integration, Campaigns, Computer Security, Cross-Functional, Customer Relationship Management (CRM) Systems, Data Analysis, Data Modeling, Data Quality, Ecosystems, Enterprise Marketing, Genetics, Identify Issues, Information Technology & Information Systems, Interviewing Skills, Leadership, Life Insurance, Maintain Compliance, Marketing, Marketing Automation Software, Marketing Strategy, Operational Strategy, Operations Management, Partner Sales, Prescription Drugs, Privacy Regulations, Problem Solving Skills, Project/Program Management, Purchasing/Procurement, Regulations, Sales, Standards Development, System Integration (SI), System Operations, Systems Scalability, Taxonomies, Technical Leadership, User Interface Design, Web Content Management System (WCMS)
LOCATION
Danboro, PA
POSTED
1 day ago
Location: TelecommuteJob Type: PermanentCompensation Range: $110,000 - 145,000 per yearWe are seeking a Marketing Operations Manager to serve as the architect of our marketing technology ecosystem. In this role, you will oversee our full-stack MarTech suite, ensuring that every platform—from CRM to automation tools—is optimized for maximum operational efficiency and uncompromising data integrity. You are the strategic bridge between Marketing, IT, and Sales, transforming siloed digital platforms into a unified engine built for scale.As a technical problem-solver, you will lead the charge in building seamless system integrations and designing robust attribution models. Your work will provide the clarity needed to measure and master complex, multi-touch buyer journeys. If you thrive on turning technical complexity into streamlined workflows and actionable insights, we want you to lead our operations.Responsibilities:Technology Stack Ownership: Govern the end-to-end marketing technology stack, ensuring seamless integrations, system automations, and high data quality to support web, ABM, email, and event initiatives.Web & Digital Optimization: Serve as the primary stakeholder for website performance, partnering with developers to scope enhancements, troubleshoot bugs, and ensure the site supports organizational engagement goals.Data Governance & Analytics: Define data standards and taxonomy across campaigns and accounts to ensure accurate attribution and reporting throughout long-cycle buying journeys.Cross-Functional Alignment: Collaborate with IT on system security and scalability, and partner with Sales to align lead scoring, routing, and CRM integration with business requirements.Process Enablement: Operationalize campaign workflows and automation templates to improve speed-to-market while ensuring compliance with global data privacy and consent regulations.Qualifications:Technical Expertise: Extensive experience managing and integrating enterprise-level Marketing Automation Platforms (MAP) and Customer Relationship Management (CRM) systems.Strategic Operations: Proven track record of managing full-stack marketing ecosystems, including web CMS, ABM orchestration tools, and data enrichment platforms.Analytical Mindset: Strong proficiency in multi-touch attribution modeling and establishing data governance frameworks across complex organizations.Project Management: Ability to lead cross-functional projects between technical (IT/Development) and creative (Marketing/Sales) teams to deliver scalable digital solutions.Compliance Knowledge: Deep understanding of global data privacy regulations (e.g., GDPR, CCPA) and best practices for consent management.JOBID: 012026-122363#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.Any consideration of a background check would be an individualized assessment based on the applicant or employee's specific record and the duties and requirements of the specific job.

About the Company

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Cella