Marketing Representative

• Develop and grow a referral network of neurologists, pulmonologists, ALS clinic coordinators, hospitalists, discharge planners, and case managers across the assigned territory.
• Serve as the clinical face of MBHC, presenting our ventilator management capabilities, clinical protocols, and patient support services to physician offices, hospital departments, and multidisciplinary clinics.
• Educate referral partners on MBHC's clinical differentiators — including 24/7 respiratory therapist availability, home ventilator titration support, and the clinical experience of our respiratory therapy team.
• Identify and qualify new referral opportunities, track referral sources and volumes, and report progress against targets to leadership.
• Collaborate with the clinical and intake teams to ensure smooth transitions from referral to patient setup, proactively communicating any clinical or insurance complexities.
• Stay current on Medicare, Medi-Cal, CCS, and commercial payer coverage policies for respiratory DME, including ventilators, tracheostomy, suction, cough assist, monitoring devices, and other respiratory equipment.
• Represent MBHC at ALS clinic meetings, hospital case management rounds, professional associations, and DME/home health industry events.
• Maintain accurate CRM records of all referral contacts, visit activity, and pipeline metrics.
• Support physician outreach related to clinical documentation requirements and re-authorization communications.

• Active clinical license in respiratory therapy (RRT/CRT), nursing (RN/LVN), or equivalent allied health discipline — OR — 2+ years of demonstrated success in clinical DME or home health marketing with deep respiratory focus.
• Thorough understanding of home respiratory equipment — home mechanical ventilators, BiPAP, cough assist devices (MI-E), suction machines, and supplemental oxygen, etc.
• Working knowledge of Medicare DMEPOS coverage and documentation requirements (CMN, LMN, face-to-face requirements, prior authorization).
• Proven ability to build and sustain referral relationships with physicians and advanced practice clinicians in a competitive market.
• Excellent verbal and written communication skills; ability to present clinical information clearly and compellingly to a range of clinical audiences.
• Self-directed, accountable, and motivated to achieve referral volume targets without heavy supervision.
• Valid clean California driver's license and willingness to travel for field-based territory visits.

• Direct clinical or marketing experience with ALS, neuromuscular disease, or ventilator-dependent patient populations.
• Established referral relationships with neurologists, pulmonologists, or ALS clinic coordinators at LA-area institutions (Cedars-Sinai, UCLA, USC Keck, CHLA, Kaiser SoCal, Providence) strongly preferred.
• Experience with home mechanical ventilators.
• Familiarity with California Children's Services (CCS) for pediatric respiratory DME.
• Experience using CRM platforms for territory management and referral tracking.
• Bilingual in Spanish strongly preferred given LA patient demographics; other languages (Tagalog, Armenian, Mandarin, Korean) also a plus.

• Resume highlighting clinical credentials, respiratory experience, and marketing/sales results.
• Brief cover letter describing your experience with home respiratory DME or complex respiratory patient populations and your approach to physician relationship development in the Los Angeles market.

My Best Homecare is a premier complex respiratory care provider for home medical equipment. Our sole mission is to provide the best available home respiratory medical equipment, service, and support for patients living at home.