Marketing Analyst
Kforce Inc.
Warren, MI
- Own and manage our client's Data Mining program within the IMR portfolio, driving operational excellence, performance visibility, and continuous improvement across brands
- Collaborate across internal GM teams to align initiatives and deliver relevant, dealer focused content
- Build and maintain strong partnerships with approved vendors; Oversee onboarding, performance reviews, and quarterly audits to ensure dealer value and program effectiveness
- Draft Global Connect messages, newsletters, dealer one-pagers, field guides, and SharePoint content that communicate key program information
- Maintain the BDC Support App, ensuring content is accurate, current, and easy for field teams and dealers to navigate
- Analyze weekly and monthly performance data; Translate insights into clear recommendations for vendors to improve dealer participation, adoption, and sales outcomes
- Assist with planning and execution of the monthly webinar, managing timelines, vendor participation, content development, and dealer communications
- Assist with ongoing maintenance of the BDC Support App, ensuring content is accurate, current, and easy for field teams and dealers to navigate
Requirements:
- Bachelor's degree
- 2+ years of OEM, field, or dealer experience; Bonus - experience in automotive lead management, CRM workflows, BDC operations, or digital retailing
- Excellent communication, presentation, organization, project execution, and relationship building skills
- Strong analytical skills with the ability to translate data into actionable strategies
- Initiative-driven with a proven ability to work independently and make decisions with minimal direction
- Experience in cross-functional collaboration and performance-based solution development
- Vendor and program management experience
- Proficiency in Microsoft Office tools (PowerPoint, Excel, Teams, etc.)
- Willingness to travel (<10%)
- Familiarity with digital tools and dealer program ecosystems
- Experience working with vendor partners in a highly collaborative environment
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
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About the Company
Kforce Inc.
Kforce is a solutions firm specializing in technology, finance and accounting, and professional staffing services. Our KNOWLEDGEforce® empowers top companies to achieve their digital transformation goals. We curate teams of technical experts who deliver solutions custom-tailored to each client’s needs. These scalable, flexible outcomes are shaped by deep market knowledge, thought leadership and our multi-industry expertise.
Our integrated approach is rooted in 60 years of proven success deploying highly skilled professionals on a temporary and direct-hire basis. Each year, approximately 18,000 talented experts work with the Fortune 500 and other leading companies. Together, we deliver Great Results Through Strategic Partnership and Knowledge Sharing®.