Director of Ecommerce - Beauty

Join a trend-setting beauty brand as the Director of Ecommerce, where you'll own the digital universe including site performance, paid media, CRM, ecommerce & digital strategy. Director of Ecommerce will drive revenue, shape the digital road map, and partner cross-functionally to deliver high-impact campaigns and best-in-class customer experiences.

Client Details

This beauty brand is a trend-forward, top beauty brand with a collaborative and fast-growing environment. It's an incredible opportunity to step into a high‑impact role where you can truly lead, shape, and accelerate their rapidly expanding DTC business while growing your own career at the same time.

Description

Director of Ecommerce - LA Beauty Brand

A top trend‑forward beauty brand in Los Angeles is seeking a Director of Ecommerce to lead and accelerate its rapidly growing DTC business. You'll own the full digital ecosystem including ecommerce, paid media, CRM, and site experience and play a central role in shaping the brand's digital strategy, launches, and customer journey.

What You'll Do

• Drive DTC growth across site, paid media, and lifecycle channels
• Own ecommerce site strategy, prioritization, testing, and optimization
• Lead digital programming for launches and brand moments across all customer touchpoints
• Oversee CRM, segementation, loyalty, and retention strategy to maximize LTV
• Manage paid media budgets, channel mix, and creative strategy with internal teams and agencies
• Build scalable workflows and manage agency/vendor relationships to ensure efficiency and performance

Profile

Ideally looking for a Director of Ecommerce in the beauty industry with deep expertise leading end-to-end DTC performance.

• Someone who blends data-driven decision-making with elevated digital storytelling
• 5-7+ years leading ecommerce and digital growth for a consumer brand
• Strong analytical skills paired with creative digital storytelling
• Leadership experience managing agencies, vendors, and cross-functional partners
• Proven track record driving DTC revenue through paid media, CRM, and digital experience
• Creative problem-solver with a solution-oriented mindset
• Thrives in a fast-growing environement with cross-functional partnership

Job Offer

Medical, Vision, Dental Insurance, 401(k), hybrid work model

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.