Associate Social Media
Bimbo Bakeries USA, Inc
Chicago, Illinois
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JOB DETAILS
SALARY
$61,900–$80,500
LOCATION
Chicago, Illinois
POSTED
4 days ago
Have you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas'® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann's® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA!
More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.
#LI-LF1
Come join the largest baking company in the world and our family of 20,000 associates nationwide!
Top Reasons to Work at Bimbo Bakeries USA:
Salary Range: $61,900 - $80,500
Annual Bonus Eligibility
Comprehensive Benefits Package
Paid Time Off
401k & Company Match
Position Summary
Bimbo Bakeries USA is transforming our marketing and redefining how our iconic brands show up in culture. The Associate Social Media supports day‑to‑day social content strategy, creation, publishing, community engagement, UGC sourcing, and channel operations across brand platforms. This role brings creative curiosity, attention to detail, and strong platform fluency to help our brands show up authentically, responsively, and natively across social.
You will work closely with the Manager, Social Media, internal partners, and agency teams to deliver social-first content, facilitate community engagement, support influencer programs, and ensure flawless execution across channels.‑first content, facilitate community engagement, support influencer programs, and ensure flawless execution across channels.
This is a hybrid position, with 1-2 days in office per week. Must be located in Chicago, IL. Ability to travel 10-20% domestically and/or internally for internal meetings, conferences, creative shoots, and/or brand activations. Ability to be "always on" for Social during critical activations.
Key Job Responsibilities:
This role blends creativity and execution: developing and producing social‑first assets both internally and with agency partners, shaping real-time storytelling, fueling community conversations, supporting influencer work, and turning performance insights into smarter, sharper content. As part of the Integrated Communications & Creative Services Team within the Marketing Center of Excellence, you'll help our brands show up authentically, culturally, and consistently across an ever-evolving digital landscape.
Editorial & Content Support (Social‑First Creation + Publishing):
- Assist in developing and maintaining organic editorial calendars in partnership with brand, agency, and Engagement Studio teams.
- Guide and evaluate social creative against brief/objectives; provide clear, constructive feedback to raise the work.
- Maintain consistent brand social strategy across paid and owned assets for all brand editorial calendars where applicable.
- Support creative review prep and help ensure content aligns with brand voice, guidelines, and platform best practices.
- Publish, schedule, tag, and optimize posts across social platforms with accuracy and consistency.
- Monitor cultural trends and platform updates; surface relevant opportunities and creator formats to the Manager and/or Engagement studio team for evaluation.
About the Company
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