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Sales Director—Biomedical/Pharma.
5 Applications Submitted for this Position

Job Description

Sales Director—Biomedical/Pharma.

Norwalk, CT

Our client is the world's leading events’ organizer.  They have a growing portfolio of more than 440 events in 36 countries, and a staff of over 2,500 exhibition specialists. With their unique network of offices and international sales promoters in 93 countries, their market reach is extensive: in 2009 over six million participants attended their events.  They have over 50 years of unrivaled experience in developing, marketing, selling and organizing exhibitions and events.  They excel in creating brand-leading, highly targeted events where people from around the world can come together to do business, network and learn.  They deliver contacts, content, and communities with the power to transform your business.

They are currently seeking a dynamic sales leader for several of their shows.

They have the premier pharmaceutical, biotechnology, and device development and manufacturing event.  Based in New York, the trade show succeeds in bringing together inspired professionals with key industry leaders to share knowledge and best practices, as well as see the latest cutting-edge technologies needed to cost-effectively develop and manufacture quality products

They have the largest gathering of NYC-area building owners, facility and property managers, engineers, safety and energy professionals, developers and architects - delivers a broad range of solutions for building and maintaining smart, efficient buildings.

They have a biennial event featuring aluminum products used for building and construction, transportation, electrical and mechanical engineering, factory equipment, packaging, and container construction and design-oriented applications. It also includes existing and upcoming developments in the aluminum industry.

Just recently launched in the U.S., is a trade-only event for qualified bar and beverage industry professionals. The Bar Convent started as a small industry meeting in Berlin and quickly became one of the most important international bar & beverage trade shows. 

We are seeking an experienced Sales Director for these industry-leading events. Must be skilled in and enthusiastic about leading and coaching sales executives. 


The Sales Director reports directly to our VP of Sales and is responsible for the overall achievement of space sales and media products revenue targets for an assigned group of shows. Manages all sales related projects for assigned groups.  Oversee the implementation of sales strategies, budgets (including T&E and sales promotion) and sales compensation plans.  Work closely with Industry Vice President and sales teams to achieve targets and identify new opportunities. 

Job Requirements


1.       Achieve sales targets on assigned shows.

2.       Act as primary sales contact for the team.

3.       Define and implement sales strategy with the Industry Vice President and SVP and document it in the Business Operating Plan.

4.       Work with other functional departments such as operations, marketing, and research for their execution of the event.

5.       Create all reports for designated shows, including monthly reports, post-show reports, sales section of BOP, etc.

6.       Sell and manage assigned key accounts.

7.       Attend and monitor competitive shows and create pro-active strategies regarding competition.

8.       Develop and implement show Bellwether Strategy.

9.       Monitor productivity of the sales team to ensure they are all meeting productivity standards, sales quotas, and the standards established for selling at the company.   Keep team at a high level of performance.

10.   Hire, train, and develop sales professionals for the sales organization as well as continually train/coach sales team on all aspects of selling.

11.   Ensure overall integrity, comprehensiveness, and cleanliness of lists.

12.   Define sales territories for Sales Executives.

13.   Provide creative and strategic direction (and growth) for over 1000 exhibitors and multi-million dollars in sponsorships

14.   Work closely with Product Manager to determine new sponsorship opportunities and set pricing

15.   Work hand in hand with the Marketing Director to create strong messaging for exhibitors and prospects

16.   Develop and maintain relationships with industry trade associations, leading exhibitors, and attendees

17.   Work with sales team to implement company-wide sales initiatives set by the VP of Sales

A.           Education:

College degree preferred; equivalent business training or experience suffices.

B.           Knowledge:

 Knowledge of sales/sales management, particularly telephone sales techniques.

 Excellent oral and written communication skills and interpersonal skills.

 Strong knowledge of the specific industry, which shows serves, preferred.

C.           Experience:

5 or more year’s sales experience, particularly telephone sales and management experience.  Industry experience within the show subject strongly preferred. Computer experience preferred. Trade shows management experience preferred.

D.          Travel as required

Job Snapshot

Employment Type Full-Time
Job Type Management, Pharmaceutical, Sales
Education Not Specified
Experience At least 5 year(s)
Manages Others Not Specified
Industry Biotechnology, Pharmaceutical, Sales - Marketing
Required Travel Up to 25%
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Sales Director—Biomedical/Pharma.

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