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Social Media Marketing & Community Manager at Accounting Fulfillment Services, Inc. dba 1800Accountant

Social Media Marketing & Community Manager

Accounting Fulfillment Services, Inc. dba 1800Accountant Bellevue, WA Full-Time
$60,000.00 - $90,000.00 / year
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Social Media Marketing & Community Manager will engage and promote acquisition and retention of 1-800 Accountant client base and act as the voice of the community when working with our product teams to help us delight our customers. You will be responsible for coordinating with product and marketing teams to promote small business Accounting, Tax, Bookkeeping and Payroll best practices to customers through social media channels. Additionally, you will ensure the quality, tone, messaging, and copy of our social media communications are consistently represented as an authoritative brand to each of its unique and respective audiences, including current and potential small business and solo-preneur clients.


Compensation: Salary is dependent upon experience


Full Time

Monday-Friday

With overtime opportunities


Company’s health and welfare benefits including:

  • Medical
  • Dental
  • Vision 
  • FSA 
  • Dependent Care  
  • Transit benefits
  • 401K with employer match!
  • Accrue paid time off days
  • Growth! Upward mobility

Location: Bellevue, WA

Responsibilities:

  • Generate, edit, publish, and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action
  • Work closely with the paid social media team and SEO team to develop highly optimized, engaging, and relevant social media campaigns that address our target audiences’ core motivations and helps to achieve our strategic goals
  • Respond to all comments and customer questions on all posts, monitor and report on feedback and online reviews
  • Optimize company pages within each platform to increase the visibility of company’s social content
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
  • Monitor opportunities for online advocacy and reputation building
  • Leverage social listening and benchmarking applications to further inform/drive social media content needs
  • Support PR team to issue company-wide responses to various audiences when unplanned and immediate issues arise.
  • Use the voice of our brand to manage all community communications
  • Strategize, create, and keep a monthly calendar for email marketing and social media content
  • Create engaging, concise, and witty on-brand content for weekly and transactional emails.
  • Continual testing and revising of email content strategy to optimize for opens, click through rate, and conversions.
  • Coordinate with other team members in Brand, PR and Marketing to ensure brand consistency

Qualifications:

  • Bachelor’s degree
  • 3 years of experience in marketing or related field, with 2 years’ experience in social media, specifically Facebook
  • Experience with Social Media Marketing and Analytics tools:
    • Hootsuite, Sprinklr, Hearsay, Zoho etc.
  • Previous PR experience a plus
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social analytics tools knowledge: ability to explain complex social media data in an understandable way
  • Strong problem-solving skills
  • Knowledge of Facebook, Twitter & Instagram’s advertising platforms required
  • Demonstrated ability to juggle numerous projects and meet deadlines
  • Goal-oriented self-starter with strong desire to innovate
  • Customer-centric; ability to engage and develop relationships with followers
  • Attention to detail
  • Ability to track, interpret and report on customer engagement KPI’s and metrics
  • Shared via social media outlets
  • Build cohesive social media campaigns
  • Engaged in social media outlets
  • Overseeing the social media content calendar
  • Build out social media calendar in keeping with social media strategy
  • Expand social media presence and platforms
  • Assist with social media initiatives
  • Complete other social media projects
  • Execute social media sweepstakes/promotions
  • Coordinate social media posting activity
  • Cover special events on social media platforms
  • Create social media messages and counsel others on social media usage
  • Evaluate website and social media analytics
  • Develop innovative and creative media content across all social media platforms
  • Maintain the social media marketing calendar
  • Develop social media campaigns and ideas
  • Developing social media marketing and advertising campaigns
  • Implement and manage social media strategy
  • Promote broader marketing campaigns on social media
  • Write /edit content for social media

Recommended skills

Advertising
Branding
Campaigns
Facebook Insights
Press Releases
Social Media
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