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- Franklin Lakes, NJ 07417
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marketing communications Account Representative -AS313
Tech Mahindra • Franklin Lakes, NJ
Posted 1 month ago
The Account Representative is responsible for the development, production and implementation of effective marketing communications strategies and programs designed to support the business unit objectives and align with corporate strategy and messages. The Account Representative is the primary interface between the in-house agency (Creative Services) and its business customers, serving to consult, strategize and partner with the businesses and functions within Client on annual marketing and communications plans and supporting tactical digital and print execution, as well as on various initiatives and projects. Establishes and maintains strong partnerships between Corporate and Business Unit Marketing teams and leaders. Interfaces and coordinates with other internal teams as needed, including Brand Office, Corporate Communications and Tradeshow team. Represents and advocates for the corporate brand and its standards. Leads creative team in designing, implementing and measuring marketing campaigns, product promotions, sales tools and customer facing collateral that support strategic business objectives, product launches and sales efforts. Manages to project and program timelines and budgets and ensures alignment.
The candidate should have experience in account management whether at an advertising agency and/or in-house agency.
A marcom background is definitely helpful but agency experience is critical.
Candidates should be adept at the creative process from a development and production standpoint (timelines, schedules, production steps) and be highly adept at digital marketing/advertising. Candidates should be able to think strategically and add value.
Other skills that would make this candidate successful would be someone who can learn quickly and work well independently and within a team environment, someone who gets along with many different personalities, be flexible and agile and can collaborate with their business partners/clients.
Knowing that this candidate has built strong previous client relationships is important.