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Marketing Specialist

Arrowhead Systems Inc Oshkosh Full-Time
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POSITION SUMMARY: Marketing specialist will market products by developing and implementing marketing and advertising campaigns;social media; tracking sales data; maintaining promotional materials inventory; planning meetings and trade shows; maintaining databases; and preparing market analysis reports.

 

DUTIES AND RESPONSIBILITIES:

  • Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; updating calendars.
  • Tracks product line sales and costs by analyzing and entering sales, expense, and new business data.
  • Prepares marketing reports by collecting, analyzing, and summarizing sales data.
  • Work with outside marketing agency to develop material.
  • Keeps promotional materials ready by coordinating requirements with graphics department; inventorying stock; placing orders; verifying receipt.
  • Supports sales staff by providing sales data, market trends, forecasts, account analyses, new product information; relaying customer services requests.
  • Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.
  • Plans meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists.
  • Monitors budgets by comparing and analyzing actual results with plans and forecasts.
  • Coordinator and arrange for customer visits.  Planning and setting up luncheons/dinners, ordering banners, and other presentation material may be required.
  • Experience with developing social media content
  • Responsible for maintain accurate contact lists for customers and sale entities.
  • Back-up receptionist as required.
  • Assist President/COO with communication and task management.
  • Updates job knowledge by participating in educational opportunities; reading trade publications.
  • Responsible for taking product pictures and editing as required.
  • Other duties and responsibilities as assigned.

EDUCATION AND EXPERIENCE:

 

1.    Three to Five years of Marketing experience

2.    Associates degree in Marketing

3.  Experience Salesforce preferred. 

4.  Experience developing social media campaigns

 

KNOWLEDGE, SKILLS AND ABILITIES:

 

1.  Excellent verbal and written communication skills.

2.  Ability to function independently with little or no verbal instruction.

3.  Good people skills.

4.  Must have high organizational skills and must very detailed oriented.

5.  Proficient in Word, Excel, Access, and PowerPoint

6.  Person must have the ability to travel to trade shows as required. 

Skills required

Presentations
Marketing
Market Research
Research
Proposal (Business)
New Product Development
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All around the world, Arrowhead Systems is the industry leader in providing conveyor, packaging machinery and line productivity solutions to customers in many industry sectors—including food, beverage, household, personal care, container manufacturing and more.

Our dominance in the industry has been built over 70 years of dedication and rich history of innovation. We’re committed to doing things right the first time and never compromise our extremely high-quality standards. At the end of the day, we worry about all of the details so you don’t have to. By joining like-minded companies—Arrowhead Conveyor, Busse/SJI and Priority One—we’re able to offer a complete suite of exceptional automation solutions to our valued customers. We’re confident that if you have a challenge, we can help you find the solution.

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