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Audience Engagement Editor
United States
Information Technology
Aug 21, 2023Post Date
23201100Requisition #
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CTG’s Fortune 100 clienthas a long term opening for anAudience Engagement Editor.
Location: Remote
Duration: Ongoing
CTG’s client is seeking a creative, analytics-driven audience engagement editor to help drive a segmented push alert strategy, inform the newsroom and leadership, help cultivate a top-to-bottom funnel for content engagement, write headlines, pitch stories and help the creative process for content across all of its platforms.
The ideal candidate is detail-oriented, capable of juggling several tasks at once, loves analytics analysis, is competitive and is a good communicator capable of picking up on trends found in metrics and translating them into innovative story ideas, witty headlines and new ideas for expanding/engaging our audience. You should feel comfortable jumping between quantitative and qualitative worlds.
A journalism/news background is recommended, but special consideration is given to applicants with analytics/AI backgrounds. You should feel comfortable translating the quantitative to the qualitative and back again. On any given day you will be using analytics tools like Amplitude to identify and define audiences best suited for alerts to content from our audience, think deeply and philosophically about content and the audience to write headlines & select visuals that most engage with them and use analytics to identify trends in content performance, both at a high level and within the creative process to inform the newsroom and leadership about content performance. You'll also be responsible for using your acquired knowledge of "what works" to help drive the growth of our content into new avenues that will help grow our audience on platform and off. You should feel comfortable dropping everything for breaking news to best serve our audience.
Required Professional and Technical Expertise:
• Proven experience working with analytics platforms, particularly ones that go deeper than surface-level metrics like clickthrough rate.
• Ability to craft headlines that engage readers.
• Sharp writing and editing skills.
• Knowledge of SEO best practices.
• Proficiency in Adobe Photoshop.
• Bachelor's degree in Journalism, Communications, Marketing, Analytics or related field or equivalent work experience.
• Minimum 2-4 years' experience.
Preferred Professional and Technical Expertise:
• Weather and science knowledge.
• High comfort level with various content management systems.
• Experience writing headlines. Experience in a breaking news environment
Required Education:
• Bachelor's Degree
Excellent verbal and written English communication skills and the ability to interact professionally with a diverse group is required.
CTG does not accept unsolicited resumes from headhunters, recruitment agencies, or fee based recruitment services for this role.
To Apply:
To be considered, please apply directly to this requisition using the link provided.For additional information, please contactTana Stilloeat
CTG is a leading provider of digital transformation solutions and services that accelerate clients' project momentum and achievement of their desired IT and business outcomes. Our vision is to be an indispensable partner to our clients and the preferred career destination for digital and technology experts. CTG has operations in North America, South America, Western Europe, and India. For more information, visit www.ctg.com.
Our culture is a direct result of the people who work at CTG, the values we hold, and the actions we take. In other words, our people are the culture. It's a living, breathing thing that is renewed every day through the ways we engage with each other, our clients, and our communities. Part of our mission is to cultivate a workplace that attracts and develops the best people, reflected by our recognition as a Great Place to Work-certified company across many of our global operations.
CTG will consider for employment all qualified applicants including those with criminal histories in a manner consistent with the requirements of all applicable local, state, and federal laws.
CTG is an Equal Opportunity and Affirmative Action Employer. CTG will assure equal opportunity and consideration to all applicants and employees in recruitment, selection, placement, training, benefits, compensation, promotion, transfer, and release of individuals without regard to race, creed, religion, color, national origin, sex, sexual orientation, gender identity and gender expression, age, disability, marital or veteran status, citizenship status, or any other discriminatory factors as required by law. Our Affirmative Action program serves to promote occupational equality and diversity through good faith efforts. CTG is fully committed to promoting employment opportunities for members of protected classes.
Additional Information
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Job Function: Technical Writing
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Education Level: None
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Work Remote: Yes
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Travel: No
Recommended Skills
- Adobe Photoshop
- Artificial Intelligence
- Attention To Detail
- Communication
- Content Management
- Data Analysis
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