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Product Marketing Manager at NowSecure

Product Marketing Manager

NowSecure Vienna, VA Full-Time

Join Our Mission: To Save the World from Unsafe Mobile Apps! NowSecure is the mobile app security software company trusted by the worlds most demanding organizations and most advanced security teams.

As the standards-based mobile app security and privacy company, NowSecure protects the Mobile App Economy. The worlds most demanding organizations, innovative mobile developers and advanced security teams entrust NowSecure to safeguard millions of mobile app users across banking, insurance, high tech, IoT, retail, hospitality, energy and government sectors. Only NowSecure delivers the full solution suite of continuous security testing for DevSecOps, mobile app supply-chain monitoring, expert mobile pen testing and training courseware with the depth, speed, accuracy, and efficiency to meet modern business demands. Dedicated to the open-source community and standards including OWASP, ioXt and NIAP, NowSecure is SOC 2 certified and recognized by IDC, Deloitte, Gartner and TAG Cyber.

Your Opportunity

Calling Product Marketers with developer tool and developer community backgrounds - In this role, you'll act as the steward of our developer community narrative, working closely with Product, Engineering, Marketing, Sales and Services to shape our solutions story for the developer community, evolve this story over time as we add new ca pabilities, and drive awareness of the value of the NowSecure solutions with customers and partners. As NowSecure continues its rapid pace of innovation and shifts left from security to developer audiences, we need an experienced PMM to focus on targeting the developer markets by clearly communicating its benefits in a way that is value-driven, compelling and differentiated for our target audiences.

What Youll be Doing

  • Developing product positioning and owning the messaging that resonates with one of our core audiences - Developers, DevOps teams, and application owners, as well as decision-makers . Planning the messaging and launches of new products and services and releases of existing products, and managing the cross-functional implementation of the plan. Working closely with stakeholders across the company to understand their initiatives and deadlines to ensure releases fold into broader market strategy and efforts.

  • Serving as a NowSecure solutions evangelist - By being a thought leader in all things mobile app development and mobile app DevSecOps. You will be guiding internal conversations and training, crafting content,speaking at industry events, attending trade shows, leading webinars, writing blogs, leveraging social channels, and exploring new approaches to broaden market reach.

  • Creating new and maintaining existing materials - Developing new collateral and resources to support market and product initiatives and ensuring existing docs are kept up-to-date on website, intranet, and customer support portal.

  • Keeping a pulse on mobile app development trends - By serving as an expert in the technologies and tools mobile app developers leverage and the trends in development practices as mobile technology matures.

  • Leveraging your knowledge of the DevOps market and tool needs - Helping to inform modern security approaches by becoming SME regarding developer tool/technique/workflow trends, automation and continuous integration needs of modern DevOps and DevSecOps markets. Understanding and knowledge sharing how our customers and prospects use tools and resources like like GitHub, Gitlab, Jenkins, Jira, Confluence, Stack Overflow, Kubernetes, Serverless, AWS, APIs, Google Cloud services, Xcode, Android Studio, Artifactory,, Ansible

  • Collaborating closely with cross-functional solutions stakeholders - Working in concert with Product Management, Product UX Designer, Customer Experience, support teams, and Sales to influence vision and direction while developing clear product positioning and messaging that resonates with our target buyer personas.

  • Enabling and supporting our Sales channels - Partnering with the sales enablement team, Training them on how to communicate with developers and DevOps teams, the problems we solve for our buyers and users, developing internal tools and external collateral and teaching them how and when to use it.

  • Growing Market intelligence - Continuously researching and enabling organization regarding who our buyers are, how they buy and their key buying criteria.

  • Staying abreast of the competitive landscape - Continuously researching and enabling organization regarding who our competition is and how they are positioned.

    Who You Are

  • You are entrepreneurial-minded with solid technical knowledge.

  • You thrive in a fast-paced, goal-driven environment. At NowSecure, we move fast and with purpose to ensure our customers are always protected on mobile. We get things done!

  • You have outstanding communication and collaboration skills and are able to work with an intelligent and passionate group, get consensus, and drive the program forward.

  • You are execution focused and emphasize getting things done while paying attention to important details.

  • You have experience working in dev tools, enterprise and SaaS markets.

    Skills and Experience Needed for Success

  • Bachelors Degree or 3-5 years of equivalent work experience in Product Marketing with experience working with dev tools, enterprise, SaaS, or security technologies.

  • Expertise in writing differentiated, provocative, and compelling content for developers.

  • Experience speaking with developers and DevOps teams, and a deep understanding of what makes them tick.

  • Passion for understanding technical concepts and distilling them down to short, compelling narratives (a true storyteller at heart) t hat captures CTO, Dev mgmt and developer attention and prompts them to take action

  • Excellent communication (written and oral), organizational and project management skills

  • Willingness to be agile, a motivated self-starter, and a passion to constantly learn and improve.

  • Comfortable using collaboration and CRM tools such as Slack and Google Docs.

  • Team player! Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties.

    Bonus Points if You Have Any of the Below

  • Previous experience working in the Mobile or Security industry

    We Value Diversity

    We believe that the best ideas come from teams where diverse points of view uncover new solutions to hard problems. We welcome and value team members who bring diverse life experiences, educational backgrounds, cultures, and work experiences.

    Compensation & Benefits

  • The salary band for this position ranges is competitive and commensurate with experience and performance.

  • This position will be eligible for a competitive annual bonus and equity package.

  • Remote work flexibility (Find your team members working across the U.S. and globally!)

  • Unlimited PTO (And yes, we want you to use it!)

  • Comprehensive Medical/Dental/Vision coverage

  • 401K Plan with Company Match

  • Paid Parental Leave

  • Home Office Stipend

  • Company Retreats!!

  • The rare opportunity to work with sharp, motivated team members solving some of the most unique challenges with a passion for Mobile App Security!

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